Philanthropy Overview

As some of you may know if you follow my Instagram account (bsquared.website) I am heavily involved in my fraternity and was the head philanthropy chair this academic school year. Fortunately, I survived the hectic week and came out the other side with ideas and suggestions to improve our philanthropy efforts for the years to come.

I was elected head philanthropy chair a year ago with two assistants at my side, several things happened that caused my assistants to drop the position or get pulled out of the position, but I ended with Dalton and Drew at my side by the end of it. We decided our goal was to raise $10,000 for Huntsman Cancer Foundation, Sigma Chi’s official philanthropy. This was an extremely ambitious goal considering our previous best was about $5,300 raised. We also had to revamp the whole Derby Days week to make it more competitive between the participating sororities and women’s organizations and try to incorporate new events into the week. Our first step in the revamp was to collect information from the previous year, we needed to know what everyone liked, disliked, what they were not allowed to do due to national’s rules etc. While there was some effort in the past to gather feedback about the previous years events we took it to a new level and made sure everyone’s voice was heard and tailored the week-long competition to allow everyone to compete on a level playing field.

We added an event in the Fall semester of 2017, known as Brats ‘n tots. Just as the name suggests it was a food fundraiser hosted at the fraternity house featuring premium brats and unlimited tater tots. This turned out to be our most profitable food fundraiser to date and raised over $500 in profit. Mind you that at that point we had never done a food fundraiser let alone hosted one. This was an incredible success but of course there were hiccups and ways to improve for the next year, as with anything the first time is always difficult, and we will get to a failure at a first-time event here soon.

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Brats ‘n tots serving crew

Next event we added to the line up was what we are going to coin as Dead Week Wendy’s, again as the name suggests it’s a food fundraiser at Wendy’s during dead week which is commonly known as the week prior to finals at my university. Unfortunately, we register the event early enough and it was pushed back to the Wednesday of finals week which wasn’t the most optimal timing. Despite that issue we still managed to raise $113 from the event mainly due to the high % of proceeds donated (30% of revenue for that night with the flyer we promoted).

Next new event on the calendar was a similar food fundraiser just at Buffalo Wild Wings which we also did in conjunction with a recruitment dinner at BWW. In the past we would always take some potential new members to BWW for dinner during the recruiting process and we decided to piggy back that event with a food fundraiser. A two birds one stone situation which you will see come up again in this overview. With this event we raised $212 or so, we were better able to promote this event having learned from our mistakes with the Wendy’s fundraiser, it also helped that BWW has a higher average ticket price than Wendy’s despite a lower % donated but still a solid 20% excluding sales in alcohol or gift cards.

At this point my committee and I were feeling like we were doing well at just shy of $1,000 raised before getting to the philanthropy week. We had the strongest start of any Derby Days committee to date, but our success wouldn’t last long. Our spring semester is quite busy with our huge St. Pat’s celebration, Spring break, spring career fair, Greek sing and various other events happening. In addition to being bogged down in other school and fraternity related activities we were also running into bad luck with our women’s organizations. Two organizations of our smaller women’s organizations declined to participate in our week-long competition due to the time commitment, even after offering to combine the two to give them more people to work with. We also had a large sorority that has failed to participate fully in the past three years decline us again despite our massive effort to accommodate and inform them. In hindsight we could have done more to inform them and attempt to get them more involved but again our schedules were packed. Those were some large blows to our committees moral since in addition to our monetary goal we also wanted to maximize participation across the board.

Despite the setbacks we continued to push forward and do what we could to redeem ourselves, but the bad luck and poor execution continued to disrupt our previous successes. I had assigned an assistant to obtaining t-shirt sponsors, thinking he was the best man for the job. Well about 2 days before spring break at our weekly meeting I realized that we had maybe 2 of the 9 t-shirt sponsors we were going for with no contact established with other potential clients. The t-shirt design was due the Monday we returned to school and seeing as we were running out of time and options for obtaining sponsors I took it upon myself to execute the task. I spent the better part of my Friday and Saturday going into the Spring break talking to local businesses to obtain sponsors. I then came back to town for 2 days to further confirm sponsors and attempt to obtain more. Luckily, we ended with our goal number of sponsors but the way we had to reach that goal was far from optimal. The opportunity cost of my time and travel expenses to finish the job took quite a toll on me mentally and to my external efforts to succeed such as this blog and my investments. Anyhow that small crisis was adverted or was it?

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Cheesin through it

That’s right! When it rains it pours and oh did it pour. We were having issues with liaisons knowing what to do and getting their organization to participate, we got the t-shirt order in late, we over ordered the koozies and then they had a printing error that forced us to have them reprinted and took more time than we anticipated. We got the wrong shirts printed, we did not get the number of orders we anticipated. Issue after issue kept coming up and this was before we even got the philanthropy week underway, this was just the prep work!

We had another new event to kick off the week, it was a gala at a local event/banquet center. Not only did we not get our first or second choice for venue, but we also were lied to on price, overestimated our attendance, therefore over estimating the needed food, and the event turned it into a very dismal sight. All in all, we lost about $400 on that event and rattled us all. It was under advertised, overestimated, not well defined, and did not serve a strong purpose or give a strong reason for people to be there. The idea should have probably been scraped but we decided to follow through with it anyhow. Perhaps next year they can bring it back and turn it into a successful event but until then despite what my peers said and how successful they thought it was I’ll chalk that one up as an L.

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Pie-a-Sigma Chi featuring my temporary mohawk

Moving onto the actual week of Derby Days it went relatively well. Events ran smooth, the new point distribution kept the competition tight until the final event, it did take some extra effort on my part. My two assistants did not live in the fraternity house, so they would leave and go home after the last event of the day or stick around for a little bit to help, but I would be up till midnight-4am to ensure everything was taken care of and ready for the next day of events. It wasn’t always necessary for me to stay up that late and what not, but I felt the extra effort I put in made the week go a little smoother, so it was worth it even if I am bitching about it now. We had several new events including, Amazing race, cooler design, sell-a-Sig, and a drag show. They all went well for the most part and little kinks and issues will get worked out next year.

We finished the week with Delta Omicron Lambda winning for the 4th year in a row. Congratulations to them however I think moving forward it may discourage other teams from trying to participate to take down the reigning champs. At the current moment we raised $3800 including all expenses, not including the 20% payout to the winning organization. This is far far far below what we wanted to raise. We diligently tracked our expenses and revenue for every event and hopefully we can analyze those results to determine what actions are necessary to increase what we raise. We still do have one event to go.

Alex’s pizza is a pizza parlor in town, we always go there after initiation and treat the alumni (I should really say the alumni treat us) to some pizza and adult beverages. As I mentioned in the sneak preview before, I am all about hitting two birds with one stone and making the most effective and efficient events possible, and that is exactly what we intend to do. Since we go to Alex’s pizza once a semester, after initiation then why not host a food fundraiser there while the alumni are paying the bill for it all. So, with that in mind we will get a nice 20% cut of the revenue for that day most of which will consist of our 50-person group’s order, but I am sure we will also get some friends to and other students to come celebrate our new initiates with us.

My committee and I are currently writing up an official transfer document, so the next committee can learn from our mistakes, this is also something new we are trying. Overall I can say that while we did not reach our target we did a lot of new things and took some risks and some paid off and others did not, but the group after us will have all the tools and knowledge at their disposal to reach our $10,000 goal and shed a new light on our philanthropy, social and brotherhood aspects of the fraternity.

To those who are involved in philanthropy or want to be involved in philanthropy and have questions please let me know. I have learned a lot from this position and would love to help anyone who wants to make a difference just like I wanted to make a difference when taking the committee position.

As always please let me know what you think!

-B^2

 

Who I follow on YouTube

YouTube, the video –sharing site that is owned by the titan Google, has stood the test of time as far as far as modern social media is concerned. YouTube is a wonderful place to have a few laughs on, learn new things and watch step by step tutorials for your everyday problems, or listen to your favorite artist and see their newest music video. I will primarily go over the learning/education side of the YouTube.

A few weeks ago, I made an Instagram post about whether you use YouTube for entertainment or education and if that ratio is more to the entertainment side you should reconsider the use of your time. The amount of information I have learned from watching YouTube videos is astounding and here are some channels you should check out that I personally follow.

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For all things entrepreneurship and business related I turn to Patrick Bet-David on the Valuetainment channel. As the name suggests his goal is to provide value to the viewer drawing from his own personal success in entrepreneurship and business. They recently took a break from YouTube for a bit and revamped the objective and mission of the channel and the information he brings to the viewers is incredible. If you are at all interested in entrepreneurship or business I highly recommend checking him out. He provides great content and worksheets to the viewer to aid in self-improvement.

The next channel two channels I follow talk about the stock market mainly. Nate O’Brien is a young investor that brings ambition and passion to his channel as he talks about investments and relates well to my generation and age group. The other channel I follow for stock market education is the Financial Education channel. Jeremy from the Financial Education channel has written two books that I have read and has several programs that educate its users on the stock market, passive income, and options trading among other things. I would highly recommend these two channels if you are interested in stock investments, budgeting, passive income etc.

The last two channels revolve around real estate, motivation, and entrepreneurship. Grant Cardone is a world renown sales expert and has developed a real estate company with over $750 million in assets currently. Meet Kevin is about Kevin a real estate agent in California that provides value to the viewer by revealing the tips and tricks of real estate and exposes lies and clears confusion said by other “experts” in finance and real estate, these include Grant Cardone, Dave Ramsey and several others. These two channels help educate me on real estate and motivate me for any side hustle endeavors I have.

I primarily watch these YouTube videos in binges or if I am seeking information on a subject. Rather than watching tv or Netflix or YouTube for entertainment purposes I watch these education-based channels and learn more to further develop myself. Only problem is there are never enough hours in a day as you can see from the subscription box up above. I’m sure I am missing some great education-based YouTube channels out there so if you have any suggestions on who to follow please let me know!

Internship update

Hope everyone’s spring is going well. This past week I accepted a position at Premier Roofing in Kansas City as a salesman. This is very odd position in comparison to my previous internship/co-op as I worked in engineering disciplines for Caterpillar and Samtec. I am excited for the opportunities that lie ahead. I believe this internship will allow me to continue to expand this blog and any side endeavors I soon pursue. This internship will also set me up for a technical sales position that are popular in my field. The commission-based pay will also cater to my work ethic and determination and I hope I can make the most of the opportunity given to me. I also gained experience as head philanthropy chair when I talked to t-shirt sponsors which I believe will benefit me for this position. I will keep you all updated as things progress my hope is to walk out of this summer with a strong sales position experience and I have enabled my free time to the best of my ability to create another source of income or success. I also hope to invest my earnings to further diversify my portfolio and to set myself up for success during the coming school year and post-graduation.

Please leave a comment below if you have any questions!

Status Update 3/12/2018

Hey how’s it going everyone hope you all are well.  I just wanted to give a quick update on what is going on with my life right now. If you’ve been keeping up with the biweekly goal analysis you know it’s been a crazy couple week and I’ve been super busy.  I can say nothing has changed on that front, I am in the middle of our big St. Pat’s party week right now, followed by a hard week of school with tests and then spring break. From then on, it’s still going to be a wild ride to the end of the semester. Because of this I’ve been putting the blog and Instagram on the back burner for a little bit. I was consistently working 16-18 hours a day between school, fraternity, philanthropy, rugby, and my personal endeavors and it was slowly killing me. Soon I plan to refocus my Instagram efforts and get the blog some better tools retain my audience (mailing list, email newsletters, more Facebook ads etc.) but I simply do not have the time to make that commitment all the way. On a positive note I have an internship more or less locked down for this upcoming summer its actually a sales position which is very different from what I am use to or expected to do, but the experience and income should be very beneficial. I think the unique schedule I will be working will also help with this blog, and my other endeavors so hopefully that leads to some explosive growth this summer. I was also considering changing the focus of the blog entirely, as it sits now its me sharing my financial journey, but I guess it’s boring right now to be frank. I’m not making many moves right now since I haven’t had any income since August. I am reading books and learning about successful people and how to be successful and am reading a lot of motivational content so maybe that may be a temporary route I go. As I said above its been busy and we are in a holding pattern right now so hold tight while I get my life together.

If you have any suggestions, ideas, content to talk about, or products to aid in some of my problems stated above let me know!

B^2

Blog analysis January- February

As you may know I am extremely data driven. I love numbers and finding trends and all that kind of stuff, that probably why I ended up studying engineering.  Anyway after 2 solid months of putting my heart and soul into this blog or as much of both as I could I wanted to look at what I had and see if I couldn’t find any trends or anything special with it. Hopefully by the end of this I can give other bloggers out there some tips and advice or if you have any please share it with me!

Below is the stats board for January 2018.

January stats

Unfortunately, I didn’t think I could fit everything well in one screen snip, but I had 152 views and 97 visitors. Fairly respectable for a full first month’s effort. At this time, I was experimenting with Facebook advertising as you can see 55 of my views all of which were driven by the Modern Long Term Stock Market investing book drove many of my visitors and views. Instagram contributed 27 visitors and search engines managed 7 visitors. If you turn those all into percentages it would read 56.7% Facebook, 27.8% Instagram, 7.2% search engine. All should be noted that many of the views came within the United States and the runner up was UK with approximately 10% of the total views. About $29 was spent on advertising in January.

Next up we have February 2018. While not completely over we are pretty darn close so we will call it as we see it.

February stats

February boosts 260 views and 177 visitors, a sizeable margin over January. Now with 2 front runners for article views, both Freedom Funnel and Millionaire Booklet were advertised heavily. The runner up 10X Rule didn’t do bad either. Facebook comprised 125 out of 177 referrals, Instagram 35, search engines 7 it looks like. In percentages we have Facebook 70.6%, Instagram 19.8%, and Search engines at 4%. Lets also look at viewership. Majority United States again comprising of 64% of the demographic, and UK in second with 16.5% of the demographic. Advertising costs for January were about $43 maybe slightly less than that.

Digging further into the data we find that both January and February had 8 new blog posts each so that remains a consistent factor. I also cut down the Facebook advertising after mid-February, I was at 150+ visitors around that time as well. The lack of effort in the second half of February killed the growth of this blog. I have mentioned in earlier posts my extra effort required at school around that time prevented some of that growth.

After looking at the above data, I can deduct that advertising has a direct correlation to viewership however I still have not made any income from the blog in terms of referrals to apps, amazon affiliate sales, or any other revenue of that manner. Until I can increase my income organically I will be taking it easy on the advertising costs. I have been putting more emphasis in my Instagram account and hope that will drive future growth. I believe more posts and the catalog of old posts will also increase visitors and viewership. I am currently working on setting up a mailing list to further hit on returning visitors and keep the blog growth steady.

Hopefully this gave you all some insight on what’s going on behind the scenes here at B^2, please let me know if you have any suggestions!

Until next time,

B^2

Sell or be sold: How to Get Your Way in Business and in Life – Grant Cardone

What better way to start off a book review than a quote from the author, Grant Cardone, “I believe Sell to Survive to be the most important book written on selling in the last fifty years and vital to every person who is interested in making their dreams a reality. We have taken that book and reworked it, added material, updated it, and retitled it: Sell or Be Sold: How to Get Your Way in Business and in Life.”

So, let’s get this straight, you take the best book written in its genre in 50 years, make it better and add more to it, and you can read it. Wow. I will do my best to keep this informative and brief, I believe the chapter titles are self-explanatory for the most part, but I will try to clear up any ambiguity and include some important quotes from the text.

Chapter 1: Selling—A Way of Life

In this chapter Mr. Cardone explains how selling is part of our everyday lives from negotiating to getting others to like you, work with you, anything having to do with convincing, persuading or getting your way in life. Regarding people saying they could never work as a salesman and work on commission his answer is “Your entire life is a commission. There’s no salary guaranteed in life. The whole world is on commission and the whole world is required to sell!”

Chapter 2: Salespeople Make the World Go Round

“Selling is the last great truly free-enterprise opportunity available today; in sales, an individual can work for himself, be accountable to himself, and make his dreams come true.” If that doesn’t get your heart fluttering I don’t know what will! We all have dreams of some sort of freedom maybe its not being tied down to that 9-5 dead end job, maybe its becoming and entrepreneur, starting your own business etc. this opportunity rings toward that goal. It is solely up to you to work and make your money with no cap on your financial compensation, the more you sell the more you make! The economy relies on getting products in consumers hands, salespeople are responsible for this, which drives the behind the scenes action such as shipping, handling, production, storage, retailing etc.

Chapter 3: Professional or Amateur?

“I you want to get rich, learn how to sell.” This reverts to the first chapter regarding how everything in life is selling, this includes but is not limited to getting that promotion, girlfriend, job, negotiation, contract, opportunity etc. you will have to sell yourself to get all those things and you can become rich in whatever manner you want to define it. There are two mental barriers you must overcome to become a professional at selling. “1.) Selling is critical to your survival regardless of your career, and 2.) you must decide to become a professional and give up any idea that its something for others and not for you.” “The difference between mediocrity and greatness lies in being committed to the profession and being consumed by the desire to be great and the dedication to learn the trade.”

Chapter 4: The Greats

If you are familiar with Grant Cardone his books are not always directly about the subject at hand like sales for instance, he often incorporates life and career advice that is broad enough to encompass all professions. In this chapter he describes how to become one of the greats in your profession and the first step is to commit all the way. “Committing is when you make a firm decision, you quit wondering, and then you follow through on your commitment with actions.” “A burn the ship kind of mentality is what it takes to get you to a place where you’ll doo things that will ensure results.” So, you commit and put in 10X amounts of action and thought. How do you know when you become a professional or one of the Greats? Grant Cardone says that “the ability to predict is the first thing that happens when you become a professional,” this happens when you have experience nearly all the scenarios that arise and observe them objectively without emotion and assume responsibility for the faults and acting to correct them. Mr. Cardone did this by recording his phone calls and sales pitches, making note of his body language, and gestures, tone of voice and how he responded to objections.

Chapter 5: The Most Important Sale

Chapter 5 goes into the mental state required to be an excellent salesperson. Grant Cardone states that “In order to become a great salesperson, you have to sell yourself on what you’re selling.” and “the conviction that you have regarding your product is more important than the conviction that others have about their facts and figures.” This whole idea on becoming sold on your product or solution is what keeps you motivated and driven as well, this also requires a go all in attitude.

Chapter 6: The Price Myth

               This chapter proofs that price is not the ultimate deciding factor like most think it is. “Getting the sale isn’t about money; its ultimately about the buyer having confidence that the product is the right one.” Price also represents value in your product, if the price is too low the product is perceived to lose value or is not useful. “The buyer would rather pay more and make the right decision than pay less and make a mistake.” This emphasizes the move up not down paragraph explain that a price issue is often resolved with a more expensive product. The customer often may think that there is not enough value in a cheaper product and the reason price is the issue is because the option is too expensive for the results it will give. Also “salespeople, not the prospect, are the ultimate barriers to every sale”.

Chapter 7: Your Buyer’s Money

               The first section of this chapter explains how there is no shortage of money on this earth. The problem is your way of thinking of money and “If others have a difficult time getting money from you, you’ll never find it easy to get money from others.” On the note of repeat sales Mr. Cardone says, “second money is easier to get than first money”, once that trust gets established you will find it much easier to make repeat sales.

Chapter 8: You are in the People Business

               Salespeople must remember that they are selling products to customers, “that’s why its vital that salespeople know about people first and products second.” Grant Cardone says selling is 80% people and 20% product, so what do you think you should allocate your time to? Learning about the product or learning about the customers? The answer is clear, “learn to think like customers think” put on their shoes and your sales will increase. “True communication requires finding out what is important to people so you can identify what they actually want and then deliver it.”

Chapter 9: The Magic of Agreement

               “Always agree with the customer” even if they are wrong, even if they are full of shit, “agree as you write the deal; don’t disagree and fight the deal!” This is the number one rule and it is also the most violated by salespeople, you’re leaving sales on the table by not agreeing with the customer. “Agreement is senior to closing the deal”, Grant Cardone says this and to him the close is sacred!

Chapter 10: Establishing Trust

               First paragraph of this chapter explains the show don’t tell phenomenon, people believe what they see not what they hear, show them the facts and figures or how well the product works don’t just talk their ear off about it. Grant mentions how he used to keep an evidence manual with him to show his facts of what other customers had said about him because of doing business with him. This helps build trust with your buyer which is crucial in making the sale.

Chapter 11: Give, Give, Give

               It was mentioned in an earlier chapter that you are selling to people, not just selling your product to people. Part of the human experience with sales is the customer service and this chapter covers all that you need to know to service your customer. “Give all of you to your prospect, not just a part of you. Give all of your attention, all of your energy, all of your suggestions, all of your information, and then find some more of you to give! Exceed expectations and go all the way with him and then a bit further.” “Human beings are much more valuable than money. Treat them like that and you’ll be rewarded” Problems are also opportunities for future sales, service your customer when they have complaints or problems and you’ll probably be able to sell them later just with your customer service you showed them.

Chapter 12:  Hard Sell

               This chapter can be summed up with this one paragraph, “if you don’t truly believe that your product will somehow bring the buyer more enjoyment, benefit, or security than the numbers he has in the bank, then you’ll never be a great salesperson and you’ll never fully understand the concept of ‘hard sell.’ If you really believe and learn how to close, you’ll know someday what it means to hard sell. This is an art form!”

Chapter 13: Massive Action

               Refer to Mr. Cardone’s book, The 10X Rule, Link to the review can be found here: http://bsquared.website/2018/02/08/the-10x-rule-the-only-difference-between-success-and-failure/

Chapter 14: The Power Base

               This chapter is an obvious but overlooked solution to first starting off in sales. The power base refers to the people around you that you are familiar with, your friends, family, etc. and with those people in mind “the easiest sale you’ll ever make in your life is the one to those people who already know you, trust you, and want to help you.” Again obvious but overlooked, but you need to put in work to build your power base and rekindle those connections, face to face is the best way to get back in contact. Work hard on your power base and they will work hard for you and it has the ability to naturally grow wide and strong.

Chapter 15: Time

               The critical take away from this chapter is the lunch out. A mentor of Mr. Cardone when he was just starting out asked him why he went to lunch with his co-worker every day.  Grant answered they were friends and just naturally thought that was something normal to do. His mentor told him “he will never buy anything from you. Never!” from that moment on Mr. Cardone realized that he had to use that precious lunch break hour to make sales. Go out, be seen, know where your buyers go to lunch, today Mr. Cardone invests breakfast, lunch, and dinner to buyers and prospects and even long shots. Use every possible moment to sell.

Chapter 16: Attitude

               “People will pay more for an agreeable, positive and enjoyable experience than they will for a great product.” This chapter goes right in line with the Give, Give, Give chapter as well as the people business chapter. Mr. Cardone ends the chapter with seven tips for having a great attitude.

Chapter 17: The Biggest Sale of My Life

               As I mentioned earlier, Mr. Cardone includes life lessons as well as real life examples in his books, this chapter describes using the previously mentioned lessons and tactics how he made the biggest sale of his life, his wife, Elena.

Chapter 18: The Perfect Sales Process

               “The best salespeople I know are straight shooters. They don’t play games, they tell it like it is, and they know how to get the hob done without manipulations and tricks.”

  1. Greet
  2. Determine Wants and Needs
  3. Select Product and Present/Build Value
  4. Make Proposal
  5. Close the Transaction or Buyer Exits

Chapter 19: Success in Selling

               In order to demand consistent sales success, you have to:

  1. Decide you are ultimately responsible for the sale.
  2. Make it your duty, obligation, and responsibility to make the sale.
  3. Take massive amounts of action, followed by more action until the sale is made!
  4. Accept no excuses, reasons, or logic, and figure out how to make it work!
  5. Prepare yourself daily to handle all obstacles, stalls, reasons and barriers you will encounter with a client.

Chapter 20: Sales-Training Tips

               How sales training is supposed to be laid out and what creates a good sales training program.

Chapter 21: Create a Social Media Presence

               This book was written in 2012 and this chapter was in it. I think we can all see the power of social media today and its everyday presence in our lives. Now more than ever it is vital to have a social media presence, perhaps on multiple platforms to reach out to potential customers and other influencers.

Chapter 22: Quick Tips to Conquer the Biggest Challenges in Selling

               Lots of tips regarding the challenges you’ll face selling. Pretty self-explanatory check out the book for details.

There you have it, Sell or Be Sold by Grant Cardone! As always, the link to the book can be found below, I highly recommend reading it to anyone trying to increase their ability to sell or persuade in life. I think this can apply across all industries and careers. This book has had me consider taking a more sales-oriented internship this summer rather than an engineering-oriented internship as my major would suggest. We’ll see though and let you all know how it goes!

http://amzn.to/2HT9qs6

Until next time,

B^2

 

10 Ways to make Passive Income – Financial Education YouTube Channel

I recently read Jeremy’s book 10 Ways to Make Passive Income. For those of you who don’t know, Jeremy runs the Financial Education YouTube Channel and I’ve watched his videos for awhile now and I’ve read his other book Modern Long Term Stock Market Investing Secrets!

Let’s get to it shall we. Passive income has been the latest rant and rave the last couple years it seems like. If you look up hashtags on Instagram it has tons of posts, there are hundreds of YouTube videos and books talking about it and for good reason. Who wouldn’t want to make money every second of everyday without putting in any active work. Some may say “No way! That’s too good to be true, make money every second of everyday without any work?!” Hold your horses there, it’s either going to take some sort of initial work or initial capital so let’s not get ahead of ourselves. Jeremey says, “Passive income is when you create a product, service, or business in the past and you are able to make money from that for years to come with little or no ongoing effort.”

What are 10 Ways to make Passive Income?

  1. Real Estate- This is Jeremy’s least favorite, because it’s not passive until you get to a very large scale. I am a huge fan still and plan to get into real estate in the next year or two. Passive income from real estate involves owning property and renting it out, like houses, apartment buildings, land etc. The reason this isn’t passive is because on a small scale you would have to find tenants, fix anything broken, keep in contact with tenants and make sure they pay on time, don’t break anything etc. This becomes passive on a large scale when you own entire apartment buildings and can outsource everything and make enough money to pay for that extra help and still make a profit.

 

  1. YouTube- Jeremey follows up his least favorite passive income method with his favorite. He obviously runs a very successful YouTube channel (126,000+ subscribers at time of writing). He tries to make a good balance of evergreen and regular content. “Evergreen content is when you make videos around subjects that people will still be searching for months/years/decades from now.” Regular content is more short term relevant videos at the time of production but may not have that long-term aspect. Building an audience and your subscription base is critical to building passive income from YouTube and requires making a video almost every day for a year or two to build a large following unless you luck out with a viral video.

 

 

  1. Dividend Investing- Another one of my personal favorites would be investing in dividend paying companies. To do this effectively you would want to invest in 10-15 companies to diversify your portfolio and invest in companies with a competitive “moat” as well as 2+% dividend yields with consistent growth and dividend increases. A competitive moat means the company is in no danger of competition taking significant portions of its market share and it’s a stable industry.

 

  1. Podcasting – Similar to YouTube podcasting requires lots of demanding work and dedication to create a following. Once you have a strong following you can advertise and cross promote your podcast to different social media sites. Podcasters sometimes make most of their income from listeners donating money to them via Patreon, a donation site specifically for podcasting.

 

 

  1. Ebook Author- Jeremey has had a lot of success with his investing book and can speak from personal experience on the benefits of being an ebook author. Nowadays with Amazon Kindle and ebooks becoming so popular its never been easier to become an ebook author! He suggests that you write books and funnel your social media platforms to buy your book, if you don’t have a large social media following he suggests selling your book for free the first week and get lots of reviews and reads under your belt before you start charging for it. Another strategy he talks about is if you plan on writing a series to alternate free and paid books. For example, if you are writing a 5-book series perhaps make book 1, 3, and 5 free and charge for 2, 4.

 

  1. Affiliate Marketing- If you are familiar with the Financial Education channel then you have seen the affiliate marketing Jeremy does. For those of you who are unfamiliar with affiliate marketing basically you link ads from sites like amazon and when someone clicks on your link and buys something from the site within 24 hours you earn a commission on whatever was sold. Now this is like 3-6% but on big items like laptops, cameras, etc. that’s an easy $20 bucks or so. The key to affiliate marketing is its just a numbers game and you need a lot of link clicks. Say for instance if we are talking about the Financial Education YouTube channel he estimates that 1 out of 100 people who view his videos click on the link. Of those 1% he estimates 10% will buy something. If you do the math on that you need approximately 1000 views to get 1 affiliate sale. This is extremely passive though, once the link is there it is there and if you have something that people will view, read, or site people visit often then its there forever more or less and can keep bring in passive income for years to come if the linked item is still relevant and for sale. I participate in affiliate marketing and while I haven’t converted any sales I am still at the very low end of the numbers game, for example at the time of writing this post, I’ve had 16 link clicks so if the rule of numbers is the same as the Financial Education channel then around 100 clicks I should ideally have a conversion.

 

  1. Website- This essentially piggy backs off affiliate marketing. The idea is to create a website with stellar SEO, and lots of views and use that to generate affiliate sales via amazon or other retailers.

 

 

  1. Selling Stock Photos/Music- Making music and taking pictures are popular hobbies nowadays. If you have a talent in this area you can sell photos and music on sites like Alamy, Istock photo, Shutterstock, and AudioJungle. Generally, the site you choose will take a cut of your profits but again a nice passive income source because once your photo or music is on there its on there forever.

 

  1. Create an Online Course- This is probably the fastest growing segment of passive income. In recent courses on Udemy and Teachable have exploded. Jeremey has recently started doing this he currently offers an options course and a stock market training course and has made substantial passive income from it. He recommends using a platform like YouTube to offer free content and then offer premium content on a course website and charge for that.

 

 

  1. Sell on Amazon and have Amazon Manage Inventory- is also a popular fast-growing segment of the passive income world. Essentially create a product and send the product to amazon and let them sell it, stock it and delivery it. Of course, this takes a cut out of your profits by allowing Amazon to do the work instead of you but that is the point of passive income its not suppose to be active work everyday shipping product managing your inventory etc.

 

He finishes with an outro encouraging his readers to implement his advice to build multiple streams of income passively. This would ultimately lead to financial freedom and not be tied down to the old 9-5 job.

 

This book is short, took about 30-45 minutes to read and I’ve covered the material fairly well, because of this I would not recommend buying this book for several reasons. I have presented all the ideas of this book. The information can be found on his YouTube page @ Financial Education and there are plenty of other YouTubers covering the same material and perhaps going more in depth than the book.

 

With that I’ll leave you a question. What are you doing to build several streams of income passively?

I can say personally I am looking into getting in Real Estate soon. I currently invest rather heavily in dividend paying stocks, and peer to peer lending which produces passive income on the order of about $500 a year. This blog and the affiliate marketing I do on it clearly lends itself to passive income. I may dabble in some of the above-mentioned areas in the future but for now those listed above are my top priorities.

 

Bespoke Post – Churchill

Occasionally I like to enjoy the finer things in life. A nice glass of whiskey, your favorite craft beer, a fine cigar with your friend, a sleek new watch. Any of this ring a bell for you? Well you’re in luck my friend! I stumbled upon Bespoke Post a couple weeks ago and I think I found what you’re looking for, it’s a monthly subscription that sends you a box of goodies that you can pick and choose from. I looked over the website, the subscription information, and finally the Churchill cigar box.

It features 4 cigars for you to sample, a reclaimed wood ashtray/candle holder, a candle, 4 cedar spills, and a cigar cutter.  All of that for just $45 and all of those purchased individually would cost $87?! I couldn’t pass it up.

Now I am a huge fan of cigars, but I understand that might not be everyone’s go to. So what else is there?

The boxes currently listed are:

Frontier- Sturdy supplies for your everyday adventure. Comes with No. 8 Pocket Knife, Sport Fountain Pen & Ink Refill, Machined steel bottle opener, Hardcover Notebook

Lather- Shaving is a time-honored tradition. Respect it. Comes with Pure Badger shaving brush, Chrome Shaving Stand, Concrete shaving bowl, Pre-shave oil, Shaving soap.

Brew- Roll up your sleeves and get out your bottle opener. Comes with one-gallon homebrew kit, beer mix,

Red Eye- Get some sleep at 35,000 feet. Comes with convertible travel pillow, sleep mask, travel pack bags (set of four).

Alchemy- Stock your home bar with pro-level cocktail wares. Comes with Boston shaker, barspoon with muddler, Japanese-style Jigger, Hawthorne Strainer, 2” square ice cube tray, slow crafted bitters.

Weekender- Don’t just get away from the crowds-stand out from them. Comes with Special edition weekend bag.

Refresh- Bring some class to your morning routine. Comes with Dopp Kit, Double Hitter 2-in01 shampoo and conditioner, construction paste mesh styler, natural handmade soap, toothpaste, all-in-one beard and face wash.

Moment-Keep time at your fingertips and on your wrist. Comes with Bresson Watch, task organizer.

Paired (For Her)-And you thought wine and cheese couldn’t get better. Comes with partyclette ToGo, Vivendi White wine glasses, wine caddy.

Surely between the new boxes Bespoke Post is adding to its collection and the ones listed above you can find something to suit your taste. What are you waiting for! Enjoy the finer things in life and get the “Goods and Guidance for the Modern Man”

Click link below to get visit Bespoke Post!

https://bespokepost.com/r/b8c7accd

-B^2

 

The 10X Rule: The Only Difference Between Success and Failure

The 10X Rule is exactly what you would expect from best-selling author Grant Cardone, plenty of information on becoming successful and how action and perseverance leads to that. Let’s jump right into it then. Now there are several summaries of the book available on amazon, I’ve linked the top ranked one above and below in the post, I haven’t read the summary, but I understand those who value their time and want to get the best bang for your money and time. The book is 261 pages, contains 23 chapters and takes approximately 4 hours and 40 minutes to read according to my kindle fire through the kindle app.

The10X Rule begins with an introduction about Mr. Cardone and what the 10X rule is about, which contains various definitions and goes over the psychology of being successful and how he defines it. He describes how limiting your success and being ok with being average, middle class etc. is the ultimate demise and will not bring happiness to those who seek to be above average which would be the demographic he is writing to. A powerful quote from this introductory chapter states that “as long as you are alive, you will either live to accomplish your own goals and dreams or be used as a resource to accomplish someone else’s”. Are you ready for the 10X adventure? Keep reading if you are we are about to get to the good stuff. I should also note at the end of every chapter is a little exercise to evaluate your goals and do a mental checklist of what you want in your life, I am not sure if the summaries also contain these checklists or not, I’m sure in Mr. Cardone’s other reading material you will something similar.

He then goes into why 10X is so vital to success, telling the reader “to never reduce a target” and instead increase action, this will change your mindset of targets and goals and ultimately get you hooked to success and chasing that success. It’s a never ending cycle, accomplish your goals, make more go smash those as well, he also defines success in that way as well, to accomplish a task or an objective and pushing through to the next one and the next one. Chapter 4: Success is your duty is a chapter that speaks dear to me, I feel like I see lots of wasted potential out in the world and in my own life because people don’t want to put in the work or the risk. When, Mr. Cardone and I have a sense that we are obligated to reaching that success to push those boundaries to make the world a better place. Whether you bring a product or service to market to help others or donate millions of dollars to charity like he does, we can all make the world a better place and it is up to the successful people to lead that charge.

In the next chapter, he opens the door to possibilities by saying there is no shortage of success in the world, no scarcity and many people can be successful. This then transitions into the formula for being successful. First step would be to assume control for everything, now this doesn’t mean be a control freak or anything, this chapter describes being responsible for your actions and mistakes. Mr. Cardone’s originally title for this chapter was “Don’t be a little bitch” but backed off to not offend anyone, I think this chapter would’ve rang true with that title but being politically correct helps book sales, so I can see why he didn’t.

Chapter 7 may be the most critical to The 10X Rule, the Four Degrees of Action expose the foundation to success and the 10X Rule, the more action you take, the better your chances are of getting a break. “Disciplined, consistent, and persistent actions are more of a determining factor in the creation of success than any other combination of things.” The Four Degrees of Action are as follows:

  1. Do nothing
  2. Retreat
  3. Take normal levels of action
  4. Take massive action

Now most who would be reading this book and this blog post are in category 3. If you did nothing you wouldn’t have searched this, clicked the link etc. to get to this article. If you retreated when you faced adversity you wouldn’t have made it this far in the article. Now let’s talk about “Take normal levels of action” since that applies to most of us. This is what would be considered normal, which also creates the foundation of the middle-class, this makes it the most dangerous. That’s because this is considered acceptable, doing nothing and retreating are for the most part not acceptable and everyone seems to grasp that concept well. The goal of normal levels of action is to be average however, we’ve seen that average or doing good enough doesn’t always work out when rubber meets the pavement in economic hardships like the recession and the housing market crisis. Mr. Cardone does a better job explaining the details of this chapter than I ever could so I’ll leave it at that. The final degree of action is taking massive action, something that we’ve seen him do time and time again if you follow his companies, social media, YouTube etc. Massive action takes more than just motivation and wanting to succeed, it takes an obsession, it takes borderline insanity, when people start telling you slow down, speed up and keep running past them.

Chapter 8 “Average is a failing formula” reiterates what is discussed in the normal level of actions section and reinforces that just enough isn’t good enough. He goes on to describe the differences between the successful person and the average and what actions you can do to make up that ground, the foremost being taking massive action persistently. Goal setting is the next topic, specifically 10X goals. Remember that quote above about not setting your targets lower but taking more action instead? Do not sell yourself short, a goal that is too easy to accomplish doesn’t further motivate you and will not gear you up to take the massive action necessary for success. The following are to be considered when setting your goals:

  1. You are setting these for you-not for anyone else.
  2. Anything is possible
  3. You have much more potential than you realize
  4. Success is your duty, obligation, and responsibility
  5. There is no shortage of success
  6. Regardless of the size of the goal, it will require work.

The next item discussed certainly threw a curveball to me and perhaps you too, Chapter 10 Competition is for Sissies. What? Competition is for sissies? I said the same thing after reading the chapter title but by the end it all made sense. To the consumer competition is necessary, imagine if there was one cellphone service provider, they could charge whatever they wanted and rake in the profits because we are all so dependent on our phones, but in the eyes of a business competition sucks. Mr. Cardone goes further in explaining how completely dominating your sector, market etc. will bring you success and explains how he acquired omnipresence through twitter until the only name people would turn to for sales programs was Grant Cardone. Hopefully the wheels are turning in your mind a bit, the goal is to completely dominate your competition, be the only thing people think about in your sector, be in the spotlight constantly etc.

Still hung up on the Degrees of Action and the middle class being a failing formula? Don’t worry Uncle G covers the “Breaking out of the Middle Class” in chapter 11 and explains the incomes of the Middle Class. Again, I’ll let him cover that topic since he will out do anything I put on this article. As I am reviewing over the book on my Kindle Fire I see that Chapter 12 is all highlighted up with good reason too. “Obsession isn’t a Disease; it’s a Gift” has lots to dig into so let’s get to it. This chapter goes hand in hand with taking massive action, because the only way you will be able to sustain massive action is to be obsessed with success. “In fact, you want to be so fanatical about success that the world knows you will not compromise or go away.” Mr. Cardone use a metaphor of a fire as your obsession and building it up so that people feel compelled to sit around it an admire it. If you’ve ever sat next to a bonfire you have probably experienced this feeling, how it pulls you in and you can stare into its abyss for hours, in that same way your peers will stare at your success in admiration.

“Most people make only enough effort for it to feel like work, whereas the most successful follow up every action with an obsession to see it through to a reward.”

You just read the quote above but go reread it. Ring a bell? That little bit up above about pursuing goal after goal in an obsessive manner because the goals you set are hard and the 10X actions required to accomplish them gives a powerful sense of satisfaction. Bingo. Here’s another little nugget of wisdom.

“I suggest that you become obsessed about the things you want; otherwise, you are going to spend a lifetime being obsessed with making up excuses as to why you didn’t get the life you wanted.”

Don’t be a little bitch? It’s a full circle baby lets keep going! Next chapter #13, Go “ALL IN” and overcommit, but wait… you aren’t supposed to put all your eggs in one basket. You’re suppose to play it safe, be conservative, etc. etc. But think about it, the term all in refers to poker and you can run out of chips in poker and then you’re done, pack your bags and go home. What if you never ran out of chips and could go all in EVERY SINGLE HAND. Now think about your most valuable “chips”, your mindset, actions, persistence, creativity, and energy. Even if you fail you still have all the chips mentioned above, soooo you only lose if you quit.

“Remember: There are no shortages of how many times you can get up and continue!”

Moving forward we are at chapter 15 “burn the place down” again about the fire of your success that we mentioned earlier. Mr. Cardone mentions that “when you begin to ‘heat things up’ you’ll quickly become aware- even obsessed- with the possibilities before you.” However, about that time you’ll hear the people offering you admiration that you’ve “done enough” or that you should take it easy, slow down, go on vacation. Keep the foot on the pedal, the train isn’t stopping, when you slow down or stop you lose your momentum. If you’ve ever driven in the mud or snow you’re aware how important keeping your momentum is, don’t lose it.

“Fear is one of the most disabling emotions a human being can experience. It immobilizes people, and often, it ultimately prevents them from going for their goals and dreams. Everyone fears something in life; however, it’s what we each do with that fear that distinguishes us from others. When you allow fear to set you back, you lose energy, momentum, and confidence—and your fears will only grow.”

-Chapter 16: Fear is the Great Indicator

We’ve all experience fear before, even perhaps the crippling fear described above. We are challenged with fear when we go “All in”, and each fear conquered adds fuel to your fire, keep your fire burning bright. There are several chapters that go over things specific to business such as customer satisfaction and customer acquisition, and while important I feel like that may not be the best use of your time for the average reader.

Chapter 21: Excuses, we’ve all probably heard them all, Mr. Cardone writes out a very exhausting list of them. Here is how you can get around the excuses and this relates to making success your duty and obligation.

“If you make success and option, then it won’t be an option for you—simple.”

We will end this review and summary with Chapter 22: Successful or Unsuccessful?

Ready? This is the list Uncle G compiled after studying successful people all his life and this is what he found:

  1. Have a “Can Do” Attitude
  2. Believe that “I will figure it out”
  3. Focus on opportunity
  4. Love challenges
  5. Seek to Solve Problems
  6. Persist until Successful
  7. Take Risks
  8. Be Unreasonable
  9. Be Dangerous
  10. Create Wealth
  11. Readily Take Action
  12. Always say “Yes”
  13. Habitually Commit
  14. Go All the Way
  15. Focus on “Now”
  16. Demonstrate Courage
  17. Embrace Change
  18. Determine and Take the Right Approcach
  19. Break Traditional Ideas
  20. Be Goal-Oriented
  21. Be on a Mission
  22. Have a High Level of Motivation
  23. Be interested in Results
  24. Have Big Goals and Dreams
  25. Create your Own Reality
  26. Commit First—Figure out later
  27. Be highly ethical
  28. Be Interested in the Group
  29. Be dedicated to Continuous Learning
  30. Be uncomfortable
  31. Reach Up in relationships
  32. Be Disciplined

Wow that was a lot. The last chapter tells the reader how to get started with 10X, with the key piece of advice being,

“Act now and then keep acting with the knowledge that enough action taken now will create the future.”

Are you ready to start you 10X journey?

If so get yourself a copy of the summary or full book and commit to it, I hope to see you at the finish line one day.

Full version: http://amzn.to/2GRy3VC

Summary: http://amzn.to/2GRN7Te

B^2

The Freedom Funnel – Dropshipping Guide

My long time friend wrote this article up for me, and after months of testing products and advertising strategies I can say from experience having gone through his tutorials that he can back up his facts and figures in his program. Thanks S.


Ecommerce is currently dominating the retail world. In 2017 alone over $2.3 TRILLION was spent buying things online. It is predicted that by 2021, that number will be $4.5 Trillion. When seeing these kind of numbers, one might ask ‘How do I get in on the receiving end of this? How can I start selling/making money online?’ Unfortunately, many get turned off by the time required to manage order fulfillment, the coding required to set up the website, and the initial large investment in inventory that is typically required for eCommerce.

simplified shopify

However, there is a variant of eCommerce that works just as well that requires ZERO initial investment, ZERO design/coding skills, ZERO inventory, and ZERO experience. Introducing eCommerce dropshipping. Here’s how it works: You first find a wholesale website that is willing to ship single items (such as Aliexpress). You next do product research to find an item that will sell. Then you import that item to your website on Shopify’s platform at a marked up price. With the help of Facebook ads you Hyper-Target traffic to your website and when someone buys it from you, you buy it from the wholesale site and ship it directly from the wholesaler to the customer’s doorstep. It is that easy. As you profit, you scale. With Facebook tracking every move of over 2,000,000,000 people, the sky is the limit.

I have found great success in this field by keeping it simple as possible. I believe the best, easiest, and quickest way to get involved in eCommerce dropshipping is by only having 1 product on your website at a time. Your entire website should focus on selling this one item at first. The reason this works is that not only does it give the website visitor no option but to buy this item or leave, but it also allows the Facebook Pixel to completely submerge in the data and optimize to only the most prime potential buyers. This method has brought me over $50,000 of revenue on just one item in 3-4 months. I have also had students who have followed this method and made over $1000 within the first 12 days of starting!

I made a complete step-by-step video series outlining this method and how to do it exactly. Best part is that it’s free (for a limited time only). Just go to this link – www.SimplifiedShopify.com – and follow the steps!

Highlights:

No Inventory: With 1-click you can add products to your store from wholesale sites with millions of offers. You don’t need to handle any products or ship them to customers yourself nor pay for them upfront. You buy them when the customer buys them from you.

No Design/Coding: Click to choose which theme you want, and then just drag and drop designs where you want them. No design skills are required, Shopify uses a beginner friendly system.

 No Experience Needed: I have an easy to follow step by step video training meant for beginners. You will receive daily training and advice.

So, what makes this unique?

Most people teach dropshipping in a drawn-out, complex manner.

What I offer is different.

My step-by-step videos are by far the easiest, most efficient, and least overwhelming way to get REAL results in dropshipping. This program is still in beta currently, so get in now for FREE access!!

In a world where simplicity is dominating, so should eCommerce.

It’s so simple in fact, that you can build your entire store, fan page, fill your inventory, and launch your first ad in less than 5 HOURS. It is even possible that you have your first sale in less than 24 HOURS.

www.SimplifiedShopify.com