If you haven’t heard yet, I am interning at Premier Roofing Company in Kansas City as one of their sales reps this summer. This is far different from my previous co-op (Samtec, various engineering positions) and my internship (Caterpillar, manufacturing engineer). So far, it’s going well, I have learned the sales script and I am currently assigned to 3 blocks of a street which is about 92 houses. I was training with my supervisor from Tuesday to Thursday out on the streets going door to door and inspecting roofs. We made a sale on Tuesday and Wednesday but had no luck Thursday. Today (Friday May 18, 2018) was my first day out on my own for my current territory. I hit the streets at 2pm and went through any remaining houses that we have not spoken to the owners yet out of the 92 on my list, I made it through the first round of door knocks by 3:30 and I had time to kill and I went down the street to the local Starbucks and got to use the Wi-Fi. You quickly realize how much you take Wi-Fi for granted when you don’t have it and neither does your place of work (the streets that is, the office has Wi-Fi). I was back out on the streets at 4:30ish and did another lap through my territory and I was able to inspect 2 roofs, 1 had appropriate damage and 1 was essentially brand new, a 1-year old roof. Couldn’t close the damaged roof and we will follow up with that customer in the coming weeks. I did have 3 major downfalls today, 1.) a potential sale said that her and her husband wanted to wait on filing the claim, 2.) I tried to get my yard sign in the yard of one of the roof’s we inspected with a woman waiting to file a claim and she did not let me put the sign up, 3.) a house that we got approved by the adjuster to replace, her neighbor that shares the garage with her didn’t even want an inspection so that will cause some headaches in the future.
Anyway, looking ahead, I have this weekend with my 3 blocks still, we are approaching the 80% saturation rate we are looking to accomplish. I believe I counted 32/44 house saturation on my first section of the neighborhood. This comes out to 73% saturation and I am at 6 door knocks for most of my houses, so we’ll see what this weekend brings. They are calling for scattered thunderstorms for Saturday and Sunday which could cause some issues. Hopefully I can close some deals and start boosting up this next upcoming paycheck. My first paycheck comes in Friday which includes my training flat rate and my 2 sales with my supervisor. My next paycheck currently only includes the training flat rate.
With the end of the month soon approaching my credit card bill is due as well as June rent, on the Brightside my roommate gets here Sunday afternoon, so I will have someone to talk to and do things with.
Continue to look for updates about my internship, the stock market, and what I am reading/reviewing. I am pushing and shoving this summer and I finally got settled into my job and the apartment and everything so it’s going to be full speed ahead from now on.
If you have any tips on getting off work on a sales job of this sort, please let me know! I have tons of other commitments this summer, however, everything is on the weekends and that is my prime selling time. I know I won’t be able to go to everything and see everyone but there are critical times that I need to go attend to other business and my hope is to outperform all my peers in this job and that would give me some leeway with my schedule.
As always, thanks for reading and leave a comment below!
Hey everyone, sorry I haven’t posted in awhile life has been hectic per usual and currently trying to adjust to my new schedule, job, location, current living conditions etc. all at the same time. I’ll get into that at the end of this article but first let’s dive into what brought you here today.
My previous goal review post left you all with this update
I made some progress in the last portion of April despite initiation, classes, tests etc. and I ended here.
Main differences are a small bump in visitor s and IG posts however both fell short of their mark. Side money dropped significantly because I included my losses from options trading. I pumped out another 3 blog posts and 2 more clicks on amazon affiliates which was amazing to see.
All things considering, I would call that a strong finish to April considering what all was going on. Now let’s get to May and how crazy this month has already been. Here were the goals I set out to reach.
All of these were like what I have been striving to do this entire year nothing out of the ordinary, but wow did the train get derailed or what. First, I had dead week and finals coming up in early May both of which are incredibly strenuous and busy with schoolwork, tests, projects all coming down on the final two weeks of class along with all the social events of initiation, 21st birthdays, senior wills etc. etc. Then there was moving to Kansas City and my internship. Both of which have been huge adjustments. For one I have had all sorts of problems with moving into my apartment (had to do that a day late and ran errands all Monday to get that sorted out.) I still do not have Wi-Fi in my apartment, so I am writing and posting this article at a McDonald’s booth. My new job is very different from anything I have ever done in my life. Door to Door sales is in a world of its own and after completing my first actual day on the streets I can say without a doubt that I need to practice more before tomorrow’s door knocking. This has required lots of training outside of my working hours which cuts into Bsquared time. After all of that considered here’s where I’m at.
This was updated as of tonight and reflects the two weeks I have put into these goals. Unfortunately I did not make it as far as I wanted. I also don’t know how much I can progress this summer, I am hoping that once I get the internship down and I have less memorizing and practicing and some Wi-Fi in nmy apartment I will be more effective in my blogging world. I also plan to bring what I have gained and learned from this internship to my viewers and try to bring some value to your experience here on this site.
I just got done reading “Crush it! Why NOW is the Time to Cash In on Your Passion” by Gary Vaynerchuk and while the book is a little old I really enjoyed it. It was published in 2009 which is ancient in terms of social media. The concepts however still exist, and it is a great viewpoint of emerging platforms coming into the scene which may help you catch the next big wave in the social media world. Without further delay let’s look at it!
Chapter 1: Passion Is Everything
In this chapter Gary Vaynerchuk describes his previous endeavors and what it took him to get there. He describes his three rules he lives by.
Love your family.
Live your passion.
These are his guidelines which have proven effective and have made him happy in his life. “Since the only investment it takes to use these sites to grow a business is ridiculous amounts of time and hustle, these platforms are open to whoever has got the chops to get in the game.”
“Social Media = Business Period”
An important lesson to take away from this chapter is “No matter how successful you get, you can not slack off or the grass is going to grow, the paint is going to peel, and the roads will start to crumble. Stop hustling, and everything you learn here will be useless. Your success is entirely up to you.”
Chapter 2: Success Is in Your DNA
This chapter essentially can be summed up as stick to what you’re good at and “you gotta be you”. We also get a little perspective from GaryVee and his younger years of trading baseball cards and learning about the wine and liquor store business. “I knew from my experience with the baseball card business that people want to be told what’s good and valuable, and that they enjoy feeling like they’ve been turned on to something not everyone can appreciate.” This quote is then followed by, “storytelling is by far the most underrated skill in business.” I believe this to be very true, having good story telling skills, communication skills, being personable all helps in the world of business.
Chapter 3: Build Your Personal Brand
“Wine Library TV was neve about selling wine on the Internet. It was always about building brand equity.” In this chapter GaryVee talks about how to build your personal brand. While explaining why authenticity is key, how quality filters people out and the cream always rises, and how your personal brand is the same thing as a living, breathing resume.
“Developing your personal brand is key to monetizing your passion online. Whether you’re delivering your content by video, podcast or blog it’s the authentic you, the one thing that is guaranteed to differentiate you from everybody else, including those who share your niche or business model. The thing that most people don’t realize is that in today’s world your business and your personal brand need to be one and the same, whether you’re selling organic fish food or financial advice or jus your opinion.”
Chapter 4: A Whole New World
In this chapter GaryVee talks about the evolving world and how being innovative and adaptable to the circumstances is going to allow many more opportunities than the old style of business. He describes how you need to plan your future. How you should start building your brand equity and work on things on the side, which we will get to in a minute.
Chapter 5: Create Great Content
“To monetize your personal brand into a business using social marketing networks, two pillars need to be in place: product and content.” To do this you really need to know your stuff and be constantly absorbing information and content about your subject. GaryVee suggests that you need at least 50 blog topics that you’re amped to write about to get a feel for the situation of your blog. Then you need to tell a story about the topic. “Tell me your story, and if you’re good, I’ll come back for more.” “Communicate with me, because whoever is the best communicator will win.” In order to create great content, you can’t lie to yourself about your abilities to deliver quality information. “Am I good enough to be the best blogger about tech in the world?” is an example of a question that you must ask yourself and have a solid “Yes!” answer to. Choosing the correct medium is critical, if you’ve ever seen Gary Vaynerchuk his enthusiasm and loudness makes him a perfect fit for a video or vlog format. “Today, everybody else can make $40,000 to a million, so long as they can nail the correct combination of their medium and passion.” “Know yourself. Choose the right medium, choose the right topic, create awesome content, and you can make a lot of money being happy.”
Chapter 6: Choose Your Platform
Your three options are video, audio, or written word, you must choose the platform that works best with your DNA. Although I personally use written word at the moment I think this Summer I will begin to move to video and venture out to YouTube and Vlog format. “Your website is for communicating logistics and facilitating sales; your blog is for communicating the essence of your brand.” In December 2008 GaryVee used social media and traditional advertising methods for his winelibrary.com to promote a free shipping code. The social media promotion which was free, outperformed the conventional advertising by a factor of 10. This is an example of platform is everything.
Mr. Vaynerchuk then talks about Tumblr and WordPress the two dominant blog platforms and both are still relevant even today. Tumblr’s ability to tumble posts is the word of mouth you want from your audience and other apps that have similar features are critical in expanding your brand. Call to action buttons are always important to continue the chain of communication with your audience, and eventually sell them your product. He then talks about Facebook and the importance of your own profile and then your fan page. “If you’ve been using a regular profile or created a group for your business, don’t take it down. Simply leave a link on your old profile or group page that feeds to your new fan page.” Twitter, one of GaryVee’s most powerful brand-building tools. “First, it has incredible endorsement power.” “Second, it’s a press release opportunity, allowing companies and businesses to have a closer relationship with their consumer.” “Third, Twitter is a research and development tool that allows you to crowdsource.” “Fourth it allows even your most mundane questions to become opportunities for conversation.” “Fifth, it’s a great vehicle through which to spread your commerce-driven intentions.” “The best use for Twitter, though, is to lure people to your blog.” GaryVee then shares the simple most powerful, best business tweet of all time. “What can I do for you?” Don’t forget you’re in business to serve your community.
“If your blog is your home, platforms like Twitter and Facebook are your vacation homes. You can’t do long form content on these sites (well, you can, but its not effective and I don’t recommend it)”.
He then talks about video content sites including the power player still today, YouTube. He very rarely uses analytics and trusts his instincts over numbers. Lastly you must differentiate yourself from your peers, and he will explain that in the upcoming chapters.
Chapter 7: Keep It Real…Very Real
“Your DNA dictates your passion-whatever it is you were born to do; being authentic, and being perceived as such by your audience, relies on your ability to ensure that every decision you make when it comes to your business is rooted being true to yourself.” You should invest in the important stuff and that’s not cameras or microphones, no, that is your content, your passion, your knowledge. “If you want to dominate the social media game, all of your effort has to come from the heart”. Hustle and patience are the next two items of discussion, there’s plenty of other books and videos on hustle, I’ve already reviewed one, “The 10X Rule” and I will review another one soon “Rise and Grind”. Reference those books and articles as that is their main topic. Patience is self-explanatory, but we are often not patient. GaryVee says he gets people saying they haven’t seen any results and they’ve been working on their blog for 6 weeks. I can say from my own personal experience that I’ve been working on this blog for about 5 months and we are finally getting some traction, all things worth doing in life take time to get there.
Chapter 8: Create Community: Digging Your Internet Trench
Creating community is much more important than the design of your blog. This is done by starting conversation with your audience. “To create an audience for your personal brand you’re going to get out there, shake hands, and join every single online conversation already in play around the world about your topic, Every. Single. One. “At a certain point, your business will start gaining eyeballs and your community focus will change. Whereas at this point you’re initiating contact with anyone who might have an interest in your passion, later you will spend these late-night hours responding to the people who have responded to you. Building and sustaining community is a never-ending part of doing business.” You do this by using all of your tools and platforms and seeking out every mention of your topic and commenting on every single tweet, blog post, forum post etc. that you can find and then do it again and again and again. I can say from experience the little I have done this for blogs and Instagram it has worked. It just takes lots of time and hustle to pull it off in the large scale. You must then capture your audience and I have struggle to do this with my own blog and would love to hear any advice from my viewers. “The day you see that one person is reading or watching or listening to you is a day to celebrate.”
Chapter 9: The Best Marketing Strategy Ever
Chapter 10: Make the World Listen
Here is the step by step guide for the rest of your life to achieve what is described in this book.
Go to GoDaddy.com and try to buy your name in both .com and .tv
Start a WordPress or Tumblr account to host the domain you just bought.
Hire a web designer for your website.
IF you’re filming a video blog, buy the $150 flip cam, something small, light and hopefully HD to film anywhere at any time.
Create a Facebook Fan page
Open a twitter account with your domain name
Open a Tube Mogul if you are doing video. Open a Ping.fm if you are doing a written blog.
Start pumping out content.
Tweet or post your content to distribute to your platforms.
Go to Search. Twitter and start searching terms relevant to your topic, and start following them.
Go to blogsearch.google.com and start leaving comments on topics relevant to your content.
Join as many active Facebook groups relevant to your topic as possible.
Rinse and Repeat.
Do steps 5-8 and 12 over and over as long as your brand exists. “Anything is better than zero” but also “the longer you hold out to monetize your blog, the better.”
Chapter 11: Start Monetizing
“Here’s a better idea: #1—classy banner ads, which appear at the top or bottom of your site (don’t overdo it!). #2—Go to google.com, search your subject matter, and check every blog and website to see which companies pay for Google AdSense ads to be posted. Cold-call every relevant company that is buying space on Google AdSense—they’re already spending the ad money on the Web, why not spend it on you? You can find a video on this topic on GaryVaynerchuk.com:” Speaking engagements, Affiliate Programs, Retail, Articles, Seminars, Books and TV, Consulting, Advertising redux, are all examples on monetizing your brand and there have been significant improvements and all of these fields, so I would recommend newer information than what is provided here.
Chapter 12: Roll with It
Be prepared to continue repeating what makes you successful but be ready to adapt to the changing environment considering the great speed at which social media changes nowadays. Put out fires and situations quickly through the use and ability to reach out using social media is very important in retaining your brand equity. Spot latest trends as they begin and hop on the train early to give yourself a big advantage over the slower moving businesses in your sector.
Chapter 13: Legacy is Greater Than Currency
We are all in the public eye now, we are constantly adding to our footprint on the internet. If things go wrong, there will be no where to hide as your whole brand is available to see. Thinking long term and knowing what you do and say today can affect your future is an important thing to remember in your early years of building your brand. “Legacy is the mortar of successful, lasting brands.
Conclusion: The Time is Now, the Message is Forever
“true success—financial, personal, and professional—lies above all in loving your family, working hard, and living your passion.”
As always thank you for reading this article, I hope you gained some value information from this review and synopsis of “Crush It”. This book has provoked me to take a hard look at my blog and my personal brand and what I want it to be in the future and I look forward to shaping my brand from what I’ve learned in this book and what I intend to learn from “Crushing It”.
Many want to take their life, finances, current situation to the next level. Some have a vision of what that is, even fewer have a game plan to get themselves there. I will share with you today my vision and how I intend to get there.
So, as we speak I am 22 years old pursuing a bachelor’s in mechanical engineering and engineering management. I have a net worth around $18,000 through mainly my co-op and internship salaries. I will graduate college in May of 2019 and take on the real world.
This is always a hard question to articulate and put into words which is why few people get this far. Think about it, when was the last time you sat down and figured out where you want to go in life. Some may have small goals like I want to drive a Ferrari or a Lamborghini but what about the BIG goal.
I would like to first buy my parent’s the lake house of their dreams on table rock lake. My mom and dad have provided for me all their life it is my obligation to give back to them. My dad would like the top of the line jet ski and a nice boat, my mom would be happy with a home that looked like it came out of better homes and gardens, a nice greenhouse and an abundance of grandchildren. My mom is going to have to wait on the later, but my brother may be able to help me out with that one. That is my first and foremost goal.
Second, I would like to give back to the people and organizations that made me who I am today, my wrestling program in high school, my rugby program in both high school and college, and my fraternity to name a few.
Third, is an obvious one but I think it should be said, to provide for those around me. I am going to assume at this stage in my life I have others to take care of other than myself, maybe a girlfriend, or a fiancé or a wife maybe kids the timeline of this one is foggy. My dad made it a goal to give my brother and I everything he ever wanted when he was a kid and to provide more than his parents could for him and I would also like to do the same to my loved ones. My dad did set the bar high on this one so I look forward to the challenge.
Fourth, financial freedom. There is an unbelievable amount of people in the United States that live paycheck to paycheck and I remember my parent’s doing the same at times. I don’t ever want to live a life like that.
Fifth, to help those less fortunate than me, I already practiced this when I was younger and currenly. I am aware I’ve had experiences that many have not or will not be able to have in their lives and I would like to the share that with all those that I can.
So Mr. B^2, how on earth do you plan to do all of this?
That’s a good question isn’t it, when it’s all laid out like that its hard to fathom that kind of success.
First step would be to graduate obviously, I have spent years in education and lots of money has been spent on me to get to where I am so obviously finishing what I started is a good place to begin. I would like to graduate with a 3.25 GPA currently at a 3.16 as of this semester.
Second, I would like to walk out of this university making $80,000 which I believe is a lofty but possible goal and with my skill sets, education and past experience I believe this is within my reach.
Third, using that money, and the money from my investments, and what not buy investment properties and other passive income sources. How many and of what kind I am not sure, but an investment property in my college town would be a good start I feel and from there only grow and expand my horizon as I move and travel. This could also be a side business that I develop to generate more revenue to acquire these properties and make more investments.
Fourth, rinse and repeat over and over and over again. That in combination with my strong work ethic and developed leadership skills should put me in a position to move up the corporate ladder or start my own business or something of that sort. Not sure where I’m going but I’m going for it all.
With all of that said I would like to attain a net worth north of $3 million before I am 30 years old. I understand that is going to be extremely difficult but nothing of such high aspirations comes easy and I believe what I am doing now is laying a solid foundation for what I plan to do in the future and the fact that I already have the vision and the majority of the game plan is evident that I am already on my way.
As always let me know what you think, even if you think I am blowing smoke up my own ass I’d like to know what you think!
In my spare time today, I did a little bit of thinking about what I wanted to do this summer as far as my finances are concerned.
I am going to absolutely crush this internship/sales position. I mean crush it! This is the first time in my life that I will get paid on commission meaning every minute I am not working or trying to sell is a wasted minute. That goes beyond the job as well, I also have this blog and an Instagram, and I will continue to expand my social media presence and further build my personal brand.
I want to move away from the umbrella of financial security of my parents. They have done a fantastic job providing for me all my life and I feel obligated to lighten their load. I am making it a goal of mine to work harder than ever before to obtain scholarships and other means to provide for my schooling. My parents have also paid for my housing during college and pending the results of my friend meeting with his landlord tomorrow I should be moving out the fraternity house and plan to pay my rent and all necessary living expenses. I also came up with my method to do so. I have talked about Lending Club before on this blog but for those of you who haven’t read about it yet you can reference this post about it “Lending Club Review”.
My favorite part about Lending Club is how liquid it is while you are making money. I get funds transferred to my portfolio nearly everyday as I have 110 active notes currently. This pays me about $100 a month in both interest and principal payments. If I own about 400ish notes I will receive about $350 in payments per month which is coincidentally my rent for this next school year again assuming the conversation with the landlord goes as planned tomorrow. That is all while making about a 7% gain as of this moment. This whole school year I have been pulling out my interest and principal payments to cover my expenses (its not enough however I spend more than $100 a month typically). If I can purchase that many notes however that should cover my rent payment which would be a passive income source for me. As of now that is my game plan for this next academic year. My typical food expenses as I have learned from diligently tracking them through my internship and co-op is about $60 a week or $240 a month. I plan to use my savings and any side money to cover that aspect of my expenses.
I have also began looking at investment properties in my college town, with the hopeful influx of money I make this summer this may finally become a reality and I have also explained some of those plans in a previous post linked *here*.
This will also be the first summer where I will be relatively free while I have been this interested in improving my life for the years to come. On my co-op I did not start investing until very late and then I returned to school and was again very busy with my other obligations. While on my internship I was taking 9 credit hours of summer class which took a very large toll on my time and extracurricular efforts. I lived an endless cycle of work, working out, and then studying and doing homework during the 5-day work week and then my Sunday’s were typically consumed in school work as well. This is another very exciting aspect of this summer that I can hopefully take advantage of.
I intend to learn more than I ever have this summer as well. I have an ambitious reading goal this summer of 10 books which is crazy to think about since I have not read for leisure in years but the value that it has been bring to my life is incredible and I have learned so much already and I can’t wait to learn more. If you have any suggestions I am open to them all but I will most likely need to focus in on something related to what I would like to pursue later in my life, namely entrepreneurship, business, investment property and real estate, and investing.
I would like to make a strong effort to help my fraternities recruitment efforts this summer. Due to the new structure of our recruitment and pledgeship process this summer will be the ultimate factor to our future success and I would like to give my time, effort and talent to this endeavor. Not that I haven’t helped in the past, but I see the high importance of this task, but it will also give a chance to develop my new skills.
I believe this summer will also allow me to network more than I have in the past and I have given up some of those opportunities for my other obligations in the past. Again, with all that I have learned this school year I believe this will be a key aspect in my ultimate success later in life and the more I can network and connect with the others the more opportunities will present themselves.
I’m sure there are other aspects I am forgetting to include but these are just some highlights. I will do my best to update all my readers on what I am up to this summer. Hopefully this last 2 weeks of school won’t drain me to bad, I had the problem occur on my co-op.
As always, I would love to hear all your comments!
It’s been awhile since I have posted one of these so what the heck let’s get to it.
Like I’ve mentioned before the spring semester is crazy busy at my school and March- Mid April is probably the busiest section of them all. I mean there’s St. Pat’s, Spring Break, Greek Sing, and Derby Days all in there plus a round of tests or two. Like are you kidding me!? Doesn’t get much worse than that, however, that didn’t stop me from doing what I do best and getting shit done so let’s see how I did.
Here is the goal list to start off march on top, on the bottom is where I finished at.
I intentionally went away from the biweekly format with March because of Pat’s and Spring Break. I also did not try to push myself as hard as I have been lately. Don’t worry we’ll get back on my game here soon I promise.
In the beginning of March was sitting at around 75 IG posts, 400+ IG followers (my all time high as of right now) so from the social media perspective I was doing great. When we turn to the blog you’ll see I failed to miss my target yet again on the # of blog posts with only 30 and 175 blog visitors, again piggybacking off paid advertising for that. Finished sell or be sold and did not finish Rental Property Empire we will get to that one later.
So that sets the stage for where I was going into March, as we see in the month of March goals we boosted up IG posts by +35, which is a solid 1 post a day average and then some. Unfortunately, my consistency isn’t the greatest with that and I’ve been working on getting that more consistent. I was going in several short bursts and then taking breaks rather than a consistent one or two posts a day. Organic blog traffic was a struggle, I did not have the systems in place to capitalize and keep my paid advertising traffic and in fact I still do not have the proper systems in place which has been hurting my viewership. That and only 3 blog posts in the entire month of March is just pitiful and I’ve been working hard to improve that this month. Still didn’t make it through Rental Property Empire either, and let me tell you that book was DENSE, packed with information and great content but man was it a slow read and hard to get motivated because the nitty gritty of rental property investing is not all that exciting. Using that prior screenshot as a starting point of April lets see where we landed during the mid-April goal review.
Mid-April I was consumed in my philanthropy, as head chair it was a lot of long nights and busy work to make things run smoothly, and I did my best to make up for it in early April but even then, I was making up work that others failed to do. If you would like to know more about the philanthropy and what all happened the link to the article can be found here. Philanthropy article
I hit my low IG post goal, but followers diminished a bit, blog posts remained stagnant at 33 posts. Organic visitors were still very low probably due to my lack of Instagram engagement, and side money was also low due to my less than ideal productivity during my spring break. (P.S. girlfriends are a time commitment, so is covering for people who fail to follow through on their assignments.)
So using that last screenshot we can analyze my current in progress goal list shown below.
I am finishing writing this post at 1am on Friday April 27, I have my fraternity’s initiation tomorrow which I am heavily involved in as Vice President and that has been bogging me down a bit, but I have been making effective use of my relatively light work load this week. I say light just because I do not have any tests, but I’ve spent a good 20 hours on homework and project work for my classes this week already with a final presentation tomorrow at 11am which should be fun.
As you can see I’m a tad behind on IG posts and I feel like I am spamming content, but I like to hit my targets and goals and my content is still pretty good so there’s that. Instagram followers have picked up a bit so my extra effort in reaching out to other accounts and people has paid off as well as my content I am delivering. I finished Gary Vaynerchuk’s “Crush it” it’s an old book but the content is still great and inspiring, and I can’t wait to read his newest book as it is sitting on my desk right next to me. I am also catching up on blog posts at a rate never seen before so kudos to me! Credit card payments are almost complete, we will find out about initiation come Saturday, my loose money on robinhood can be summed up as my options trading which is going poorly. If you didn’t see my Instagram post of “The stock market is drunk” it is, and it is very annoying. I have a little more on my plate this upcoming week as projects, papers, and tests are wrapping up in the week famously known at my school as “Dead Week”. (the name is not as it suggests, it is hell and full of work then leads into finals week). So hopefully a final push this weekend and early next week can wrap up April as a success or at least that is my hope.
As for future goals we will have to see how they go with my new work schedule which is far different from what I am used to. That in combination with additional metrics for tracking revenue, costs, investing and getting back into prime shape and performance for my next rugby season we will see how frequent I set goals and track them. I am very excited to see what this summer will bring me though, this last summer I was bogged down in 9 credit hours of class in addition to a 40-hour work week at my internship at Caterpillar which was very demanding. This summer with my peculiar schedule I may actually be able to be more productive despite working more (I am definitely a night owl as the time I am writing this post suggests). I will do my best to keep all my viewers informed as well as do what is best for me to advance my life, career, and personal goals.
Thanks for tuning in as always, please leave a comment I would love to hear from you guys and if you haven’t already please follow me on Instagram @bsquared.website as I am most active there if you haven’t noticed.
As you may know I am extremely data driven. I love numbers and finding trends and all that kind of stuff, that probably why I ended up studying engineering. Anyway after 2 solid months of putting my heart and soul into this blog or as much of both as I could I wanted to look at what I had and see if I couldn’t find any trends or anything special with it. Hopefully by the end of this I can give other bloggers out there some tips and advice or if you have any please share it with me!
Below is the stats board for January 2018.
Unfortunately, I didn’t think I could fit everything well in one screen snip, but I had 152 views and 97 visitors. Fairly respectable for a full first month’s effort. At this time, I was experimenting with Facebook advertising as you can see 55 of my views all of which were driven by the Modern Long Term Stock Market investing book drove many of my visitors and views. Instagram contributed 27 visitors and search engines managed 7 visitors. If you turn those all into percentages it would read 56.7% Facebook, 27.8% Instagram, 7.2% search engine. All should be noted that many of the views came within the United States and the runner up was UK with approximately 10% of the total views. About $29 was spent on advertising in January.
Next up we have February 2018. While not completely over we are pretty darn close so we will call it as we see it.
February boosts 260 views and 177 visitors, a sizeable margin over January. Now with 2 front runners for article views, both Freedom Funnel and Millionaire Booklet were advertised heavily. The runner up 10X Rule didn’t do bad either. Facebook comprised 125 out of 177 referrals, Instagram 35, search engines 7 it looks like. In percentages we have Facebook 70.6%, Instagram 19.8%, and Search engines at 4%. Lets also look at viewership. Majority United States again comprising of 64% of the demographic, and UK in second with 16.5% of the demographic. Advertising costs for January were about $43 maybe slightly less than that.
Digging further into the data we find that both January and February had 8 new blog posts each so that remains a consistent factor. I also cut down the Facebook advertising after mid-February, I was at 150+ visitors around that time as well. The lack of effort in the second half of February killed the growth of this blog. I have mentioned in earlier posts my extra effort required at school around that time prevented some of that growth.
After looking at the above data, I can deduct that advertising has a direct correlation to viewership however I still have not made any income from the blog in terms of referrals to apps, amazon affiliate sales, or any other revenue of that manner. Until I can increase my income organically I will be taking it easy on the advertising costs. I have been putting more emphasis in my Instagram account and hope that will drive future growth. I believe more posts and the catalog of old posts will also increase visitors and viewership. I am currently working on setting up a mailing list to further hit on returning visitors and keep the blog growth steady.
Hopefully this gave you all some insight on what’s going on behind the scenes here at B^2, please let me know if you have any suggestions!
If you at all follow the stock market you know it’s been crazy these last few weeks. Especially with that little correction that we had. What did I do? Warren Buffett’s quote, “Be fearful when others are greedy. Be greedy when others are fearful.” Rang a bell.
On February 6th, 2 days into the correction I took my only positive position at the time (I had recently sold several other positions and reallocated money to make new positions and cost average down some positions) E.L.F. cosmetics and sold all that I had. It was a small position worth $300 and change and I took that and bought AAPL stock at $157.51, it later dropped lower than that in a second dip but prior to that it hadn’t been at that price since October 2017. I cost averaged down my largest position CHK, cost averaged down ATRS, and cost averaged down TTS. Now unfortunately at the time I was not prepared for this correction. I had no extra cash lying around to put into investment accounts, I did not have anything I could really sell to get the cash to take advantage of the correction and I did not pay attention to the market as much as I should’ve, and my attention was directed elsewhere (school).
My actions would’ve been more calculated and drastic had I been prepared and prepped for this event. Let’s see how it panned out though. I sold ELF 15 shares at $20.01 = $300.15, today it trades at $20.84 so that results in a lose of $12.45 had I held the position. I bought AAPL at $157.51 and it currently trades at $173.78 = a gain of $16.27. As you can see I already came out on top had I not invested the other portion of the sale proceeds but let’s look at what that did. I bought 25 shares of ATRS at $1.92 and sold them all at $2.23 on February 15th, a $7.75 gain = 16% short term gain. I bought 27 shares of CHK at $3.12 which has been fluctuating tons since then, but fortunately CHK beat earnings big time and shot up ~ 25% yesterday. As I am speaking shares are at $3.35 = $6.21 gain over the duration of holding them. TTS had the opposite happen and did not do well with earnings. I bought 2 shares on Feb. 6th at $8.44 currently trading at $5.50 – a net loss of $5.88.
So overall a split-second decision and action that I made before class/ walking to class led to a $11.90 increase over 17 days (12 trading days). Now why does anyone give a shit about a less than $12 increase?! They don’t but I also don’t have big money, but that also was a 3.97% increase in under 3 weeks. Extrapolate that out and that’s 85% APY now those are some numbers people can get behind! Now looking back, I probably should’ve held out for 2 shares of AAPL but hindsight is 20/20 as they say.
Hope you guys enjoyed that little victory in my investing career! Let me know what you think or share what you did during the correction.
Hey everyone, first off, I just want to say I am so sorry for this coming out as late as it is. I had a couple tests, the career fair at my school, fraternity and philanthropy matters that were taking up a lot of time, and unfortunately it isn’t going to get any better. I had a function this past weekend and forgot my laptop charger and put me very far behind and has caused some of the time issues that led to the above-mentioned items to take priority. Excluding that hiccup this has been the busiest semester I’ve ever had and them I’m adding to that with this blog and everything else I’m trying to do. If you have any suggestions or advice I’m all ears because this quite a serious matter.
Anyways let’s get to it! Below is the goal screenshot.
Like I mentioned above I had the career fair at my school which is a huge deal and I needed to get myself out there and try and get a job for this summer. I decided to have my resume revised and getting applications out early would help me out tremendously and added those items to my goal list and accomplished both. I’ve been trying to build my brand/establish my presence in the world and I feel like Instagram is a very good platform to do that in for what I am doing and what demographic I am targeting so that’s why my current and future goals will revolve around it. I came one post short for my Instagram goal and that really came down to me scrambling the last 3 days trying to post useful content and taking time to find that great content. I did hit my followers goal though! On that note I would like to ask my readers, do you have any issues with losing followers on significant levels? I’ve seen a drop in 5-10 followers on some of those days and it was extremely puzzling so if anyone has any suggestions or advice on that again I am all ears.
Reading the 2 books above and the one I am currently reading, Sell or be Sold, has rekindled my passion for learning and reading that has been gone for quite some time now so that was refreshing to experience. I encourage everyone if they think a book would benefit them and I’ve read and reviewed it to check out the review before you buy it and get an idea if it is for you or not. I also think honesty is crucial and I will also tell you if you should buy the book or not regardless if I affiliate link it or not.
Next goals I will cover regard the blog, 35 blog posts and 100 visitors. Let me tell you first and foremost I occasionally dread writing these posts. I’ve never been much of a writer, but I am passionate about teaching and this seems at the current time the most effective way to get my message across under the given circumstances, so that’s why I blog. On that note, 26 blog posts are very short of 35 and I realize I set my goals on the upper end of the spectrum. I would have normally said I set my goals too high, but I really didn’t take enough action to create the content to write 35 blog posts worth of material and to do the actual writing itself. You can find that life lesson in The 10X Rule. The back half of this month’s goals will be posted at the end of this article, but you can see I did not take a very ambitious approach with blog post goal for the reasons mentioned above. I crushed the 100-blog visitor goal…. But it was mainly due to paid advertising through Facebook. Which is good, people are reading my posts and I’m getting a few clicks for the affiliate sales, but I need something sustainable obviously and you will see that in the next set of goals.
Next up affiliate sales. Oh man these have been rough, I had goals of 1 affiliate sale and 30 clicks across the board. We landed at zero affiliate sales and 17 clicks, I failed to reach either goal. These have continued to struggle since so I am asking my readers again, if you have any suggestions or advice for these please let me know. I really need to get some research in on how to best set all of those up when I get some time.
The side money challenge has more or less fallen off the wagon. I am quite simply trying to do too many things at once and I’ve always heard its better to full-ass one thing than half-ass two things. So, while I am still tracking it and I was at $227.50 / $400 it has not been my main priority at all. Investing referrals! I failed to get a referral for the following investing apps I use, Robinhood, stash, and acorns. I think I am simply late to the game and incorrectly targeting my audience. My main demographic is already people who invest so that doesn’t help me get referrals typically. At least those articles are out there forever, and the links still work so one day someone might stumble upon them and start using the app. The last item on the goal list was to pay off my Discover credit card. I paid off the equivalent amount on my Visa instead because the due date is sooner, so I’ll call that a win in my books.
My next set of goals are below, if you follow me on Instagram you’ve already seen these. I realize this isn’t very productive since these goals end in 5-6 days since it’s a short month but nonetheless this can give you an idea of where I was coming from and where I am going. They are up to date as of the morning of 2/23/2018. As you can see there is a long way to go and I got a bad start with the above mentioned time commitments mentioned in the first paragraph but I am determined to make a sizable dent in those goals.
So tell me what kind of goal setting do you do? Do you write your goals down everyday like Grant Cardone? Do you set short term goals like I do? Are you a New Years’ Resolutioner and quit about this time of the year?
Comment and let me know, I’d love to hear your feedback!
I recently read Jeremy’s book 10 Ways to Make Passive Income. For those of you who don’t know, Jeremy runs the Financial Education YouTube Channel and I’ve watched his videos for awhile now and I’ve read his other book Modern Long Term Stock Market Investing Secrets!
Let’s get to it shall we. Passive income has been the latest rant and rave the last couple years it seems like. If you look up hashtags on Instagram it has tons of posts, there are hundreds of YouTube videos and books talking about it and for good reason. Who wouldn’t want to make money every second of everyday without putting in any active work. Some may say “No way! That’s too good to be true, make money every second of everyday without any work?!” Hold your horses there, it’s either going to take some sort of initial work or initial capital so let’s not get ahead of ourselves. Jeremey says, “Passive income is when you create a product, service, or business in the past and you are able to make money from that for years to come with little or no ongoing effort.”
What are 10 Ways to make Passive Income?
Real Estate- This is Jeremy’s least favorite, because it’s not passive until you get to a very large scale. I am a huge fan still and plan to get into real estate in the next year or two. Passive income from real estate involves owning property and renting it out, like houses, apartment buildings, land etc. The reason this isn’t passive is because on a small scale you would have to find tenants, fix anything broken, keep in contact with tenants and make sure they pay on time, don’t break anything etc. This becomes passive on a large scale when you own entire apartment buildings and can outsource everything and make enough money to pay for that extra help and still make a profit.
YouTube- Jeremey follows up his least favorite passive income method with his favorite. He obviously runs a very successful YouTube channel (126,000+ subscribers at time of writing). He tries to make a good balance of evergreen and regular content. “Evergreen content is when you make videos around subjects that people will still be searching for months/years/decades from now.” Regular content is more short term relevant videos at the time of production but may not have that long-term aspect. Building an audience and your subscription base is critical to building passive income from YouTube and requires making a video almost every day for a year or two to build a large following unless you luck out with a viral video.
Dividend Investing- Another one of my personal favorites would be investing in dividend paying companies. To do this effectively you would want to invest in 10-15 companies to diversify your portfolio and invest in companies with a competitive “moat” as well as 2+% dividend yields with consistent growth and dividend increases. A competitive moat means the company is in no danger of competition taking significant portions of its market share and it’s a stable industry.
Podcasting – Similar to YouTube podcasting requires lots of demanding work and dedication to create a following. Once you have a strong following you can advertise and cross promote your podcast to different social media sites. Podcasters sometimes make most of their income from listeners donating money to them via Patreon, a donation site specifically for podcasting.
Ebook Author- Jeremey has had a lot of success with his investing book and can speak from personal experience on the benefits of being an ebook author. Nowadays with Amazon Kindle and ebooks becoming so popular its never been easier to become an ebook author! He suggests that you write books and funnel your social media platforms to buy your book, if you don’t have a large social media following he suggests selling your book for free the first week and get lots of reviews and reads under your belt before you start charging for it. Another strategy he talks about is if you plan on writing a series to alternate free and paid books. For example, if you are writing a 5-book series perhaps make book 1, 3, and 5 free and charge for 2, 4.
Affiliate Marketing- If you are familiar with the Financial Education channel then you have seen the affiliate marketing Jeremy does. For those of you who are unfamiliar with affiliate marketing basically you link ads from sites like amazon and when someone clicks on your link and buys something from the site within 24 hours you earn a commission on whatever was sold. Now this is like 3-6% but on big items like laptops, cameras, etc. that’s an easy $20 bucks or so. The key to affiliate marketing is its just a numbers game and you need a lot of link clicks. Say for instance if we are talking about the Financial Education YouTube channel he estimates that 1 out of 100 people who view his videos click on the link. Of those 1% he estimates 10% will buy something. If you do the math on that you need approximately 1000 views to get 1 affiliate sale. This is extremely passive though, once the link is there it is there and if you have something that people will view, read, or site people visit often then its there forever more or less and can keep bring in passive income for years to come if the linked item is still relevant and for sale. I participate in affiliate marketing and while I haven’t converted any sales I am still at the very low end of the numbers game, for example at the time of writing this post, I’ve had 16 link clicks so if the rule of numbers is the same as the Financial Education channel then around 100 clicks I should ideally have a conversion.
Website- This essentially piggy backs off affiliate marketing. The idea is to create a website with stellar SEO, and lots of views and use that to generate affiliate sales via amazon or other retailers.
Selling Stock Photos/Music- Making music and taking pictures are popular hobbies nowadays. If you have a talent in this area you can sell photos and music on sites like Alamy, Istock photo, Shutterstock, and AudioJungle. Generally, the site you choose will take a cut of your profits but again a nice passive income source because once your photo or music is on there its on there forever.
Create an Online Course- This is probably the fastest growing segment of passive income. In recent courses on Udemy and Teachable have exploded. Jeremey has recently started doing this he currently offers an options course and a stock market training course and has made substantial passive income from it. He recommends using a platform like YouTube to offer free content and then offer premium content on a course website and charge for that.
Sell on Amazon and have Amazon Manage Inventory- is also a popular fast-growing segment of the passive income world. Essentially create a product and send the product to amazon and let them sell it, stock it and delivery it. Of course, this takes a cut out of your profits by allowing Amazon to do the work instead of you but that is the point of passive income its not suppose to be active work everyday shipping product managing your inventory etc.
He finishes with an outro encouraging his readers to implement his advice to build multiple streams of income passively. This would ultimately lead to financial freedom and not be tied down to the old 9-5 job.
This book is short, took about 30-45 minutes to read and I’ve covered the material fairly well, because of this I would not recommend buying this book for several reasons. I have presented all the ideas of this book. The information can be found on his YouTube page @ Financial Education and there are plenty of other YouTubers covering the same material and perhaps going more in depth than the book.
With that I’ll leave you a question. What are you doing to build several streams of income passively?
I can say personally I am looking into getting in Real Estate soon. I currently invest rather heavily in dividend paying stocks, and peer to peer lending which produces passive income on the order of about $500 a year. This blog and the affiliate marketing I do on it clearly lends itself to passive income. I may dabble in some of the above-mentioned areas in the future but for now those listed above are my top priorities.