Premier Roofing Week 2 and 3

Sorry to keep you guys waiting on the update for my internship. I was out of town for the holiday weekend so my week 2 and 3 were discontinuous so I decided to group them together as best as I could. Overall week 2 went alright, I was out on my own going door to door and managed to make 2 sales that week while still putting a lot of time and effort into my training. I was still without WI-FI so that was rough, but my roommate also arrived in town so at least I wasn’t alone anymore. Week 3 is where I hit a stroke of luck. I managed to get 2 more sales and I sold a group of 6 rental properties bring my total up to 8 for that week! I was awarded the “Ace of the Week” for premier roofing and earned my rookie stripes (10 total sales). In addition to 8 sales I also had a PFYNR (prepare for your new roof meeting) where the customer and I discuss the two estimates and pick shingle colors etc. That earned me a little bit more for that pay period! That impressive performance and a little bit of luck that week earned me $1000 and some cool Knick knacks from the company.

As I am coming to the end of this week’s pay period (Thursday at midnight) I am not really looking at a big week like I had before. I have several potential sales in the pipeline and a PFYNR scheduled for Thursday afternoon. As of now it looks like I’ll be under my draw ($500) this week unfortunately. This may work in my best benefit however because this next pay period is looking quite juicy, several PFYNR’s, several sales in the pipeline, a sale already scheduled for Monday etc. I may be trading a poor week for a stellar week. Unfortunately, I still have plenty of ground to make up, as of this paycheck on Friday I will be $1500 short of what I was making last summer, granted that is to be expected in your first couple weeks as you aren’t making nearly the sales or the higher commission portions of the process in your first 2 weeks. I would like to see this next pay periods paycheck north of $2,000 though as I have investments to make, money to save, bills to pay, and necessities to buy. If you’ve been keeping up with my Instagram posts you can see I have some ambitious goals to tackle this June and I am trying to fire at all cylinders always to achieve that. To name a few, $25k net worth, $1000 savings, 30 sales and 200 notes for lending club. We’ll see what I can do to achieve that, I believe that since this is my last week of time consuming training for work that I will be able to better invest my time into passive income efforts, this blog and making wise investment choices.

As always feel free to leave a comment below!

B^2

Dividend Update 6/3/18

Hope everyone is doing well. As you may know I do a decent bit of investing centered around income and dividend growth. The appeal of constant cash flow, passive income, and free money has always intrigued me. As we closed out May I just wanted to share where I am at with my dividend situation. I have been focusing less on dividends than I did before, I obviously need some growth and value stocks since I am very young and have time to weather any storms. Shown below is a table containing my monthly dividend income, months in green are closed out and my June 2018 isn’t filled in either.

Dividend tracking 2017 2018
January $0.00 $12.86
February $0.00 $28.19
March $0.00 $33.18
April $0.00 $15.35
May $0.00 $17.71
June $12.54 $10.62
July $6.39
August $5.55
September $20.68
October $17.86
November $23.12
December $28.13
$114.27 $117.91
Goal: $125 $500

 

As you can see I narrowly fell short of my 2017 goal and I set my 2018 goal when I was very ambitious and into dividend stocks. Considering I have no active income during the school year building up a strong dividend portfolio is very important to me but perhaps not $500 in a year important. The graph below depicts the table above and we are finally at the point where we can start to see some overlap and how my dividends have improved and grown since I started tracking them in June of 2017.

div graph.png

The table below shows the various dividend stocks I own, their percent yield per my cost average, number of shares, year total payout, and my total payout and percentage compared to my total invested amount. As you can see if I want to reach that $500 in dividend income in 2018 there’s some serious catching up to do! Overall, I am yielding 2.41% compared to the SPY yield of 1.60% which isn’t bad. Like I said there isn’t as much focus on dividends as I’ve had in the past. My next purchases I would like to make would be some CBL unfortunately it shot up in price recently but a $100 investment in it would produce quite a bit of extra cash to work with every quarter. Maybe some more PG while its still cheap and O is currently my 3rd largest position in my portfolio and I try to add to it whenever I can when its down and those monthly dividends help tremendously when you have no income for 9 months of the year.

Ticker cost avg percent yield   share # year equivalent  
CEFL $17.72 14.73%   11 $28.71  
OHI $27.12 9.73%   5 $13.20  
AAPL $157.51 1.85%   1 $2.92  
PG $74.40 3.86%   2 $5.74  
F $11.30 5.31%   60 $36.00  
STAG $25.85 5.49%   20 $28.40  
O $55.78 4.71%   27 $71.01  
CBL $4.56 17.54%   5 $4.00  
TTS $6.73 2.97%   15 $3.00  
        a year in dividends $192.98  
        percent of total 2.41%  

 

So, let me know what you think! Any dividend stocks on your radar? Any you think I should sell or buy?

As always let me know in the comments!

B^2

End of May Goal Review

Long time no see guys. I apologize for all of that. On the bright side I think I finally made it over the hump as far as training for work, however as I am doing better I am now becoming busier with various meetings and trying longer and harder to sell to keep the money rolling in. So as far as future goals we’ll see how those go, I may go back to month to month-based goals as that enables me to look at the big picture perspective.

Unfortunately, I never took a before picture, but here is where I ended.

IMG_1328

As you can see starting from the top I came short on the blog and the social media aspects. I could’ve tried harder and put more work into it, but with the not getting WIFI at my apartment for 2 weeks and all the issues I had to deal with at the complex and learning everything for work it was probably a good thing to but that on the back burner. Same goes to click through rate and blog posts as they are tied together. I do have 3 referrals for Bespoke Post however I don’t think anyone has bought anything yet because I haven’t received any instore credit. I did finish the book “Rise and Grind” by Daymond John and I loved it. It had some of the other big names I’ve been reading like Gary Vee and Grant Cardone and some smaller ones that I like, for example the 2 guys that created the MVMT watches which I own. Side money came in low but oh well, I need to focus less on that and more on sustainable passive income and work on making more active income will I have the opportunity this summer to grow my income more than ever before. I had an incredibly ambitious goal of 20 sales for Premier Roofing by the end of the month, I only was able to really work 2.5 weeks for that and I had 12 and the best guy in the office had 16 with 3 weeks so I wasn’t far behind the leader.

I’ll be sure to keep you guys updated with what I am doing?

Also, yay or nay on the selfie video style format on Instagram? Let me know.

Crush It! Book review and synopsis

I just got done reading “Crush it! Why NOW is the Time to Cash In on Your Passion” by Gary Vaynerchuk and while the book is a little old I really enjoyed it. It was published in 2009 which is ancient in terms of social media. The concepts however still exist, and it is a great viewpoint of emerging platforms coming into the scene which may help you catch the next big wave in the social media world. Without further delay let’s look at it!

Chapter 1: Passion Is Everything

In this chapter Gary Vaynerchuk describes his previous endeavors and what it took him to get there. He describes his three rules he lives by.

Love your family.

Work superhard.

Live your passion.

These are his guidelines which have proven effective and have made him happy in his life. “Since the only investment it takes to use these sites to grow a business is ridiculous amounts of time and hustle, these platforms are open to whoever has got the chops to get in the game.”

“Social Media = Business Period”

An important lesson to take away from this chapter is “No matter how successful you get, you can not slack off or the grass is going to grow, the paint is going to peel, and the roads will start to crumble. Stop hustling, and everything you learn here will be useless. Your success is entirely up to you.”

Chapter 2: Success Is in Your DNA

This chapter essentially can be summed up as stick to what you’re good at and “you gotta be you”. We also get a little perspective from GaryVee and his younger years of trading baseball cards and learning about the wine and liquor store business. “I knew from my experience with the baseball card business that people want to be told what’s good and valuable, and that they enjoy feeling like they’ve been turned on to something not everyone can appreciate.” This quote is then followed by, “storytelling is by far the most underrated skill in business.” I believe this to be very true, having good story telling skills, communication skills, being personable all helps in the world of business.

Chapter 3: Build Your Personal Brand

“Wine Library TV was neve about selling wine on the Internet. It was always about building brand equity.” In this chapter GaryVee talks about how to build your personal brand. While explaining why authenticity is key, how quality filters people out and the cream always rises, and how your personal brand is the same thing as a living, breathing resume.

“Developing your personal brand is key to monetizing your passion online. Whether you’re delivering your content by video, podcast or blog it’s the authentic you, the one thing that is guaranteed to differentiate you from everybody else, including those who share your niche or business model. The thing that most people don’t realize is that in today’s world your business and your personal brand need to be one and the same, whether you’re selling organic fish food or financial advice or jus your opinion.”

Chapter 4: A Whole New World

               In this chapter GaryVee talks about the evolving world and how being innovative and adaptable to the circumstances is going to allow many more opportunities than the old style of business. He describes how you need to plan your future. How you should start building your brand equity and work on things on the side, which we will get to in a minute.

Chapter 5: Create Great Content

               “To monetize your personal brand into a business using social marketing networks, two pillars need to be in place: product and content.” To do this you really need to know your stuff and be constantly absorbing information and content about your subject. GaryVee suggests that you need at least 50 blog topics that you’re amped to write about to get a feel for the situation of your blog. Then you need to tell a story about the topic. “Tell me your story, and if you’re good, I’ll come back for more.” “Communicate with me, because whoever is the best communicator will win.” In order to create great content, you can’t lie to yourself about your abilities to deliver quality information. “Am I good enough to be the best blogger about tech in the world?” is an example of a question that you must ask yourself and have a solid “Yes!” answer to. Choosing the correct medium is critical, if you’ve ever seen Gary Vaynerchuk his enthusiasm and loudness makes him a perfect fit for a video or vlog format. “Today, everybody else can make $40,000 to a million, so long as they can nail the correct combination of their medium and passion.” “Know yourself. Choose the right medium, choose the right topic, create awesome content, and you can make a lot of money being happy.”

Chapter 6: Choose Your Platform

               Your three options are video, audio, or written word, you must choose the platform that works best with your DNA. Although I personally use written word at the moment I think this Summer I will begin to move to video and venture out to YouTube and Vlog format. “Your website is for communicating logistics and facilitating sales; your blog is for communicating the essence of your brand.” In December 2008 GaryVee used social media and traditional advertising methods for his winelibrary.com to promote a free shipping code. The social media promotion which was free, outperformed the conventional advertising by a factor of 10. This is an example of platform is everything.

Mr. Vaynerchuk then talks about Tumblr and WordPress the two dominant blog platforms and both are still relevant even today. Tumblr’s ability to tumble posts is the word of mouth you want from your audience and other apps that have similar features are critical in expanding your brand. Call to action buttons are always important to continue the chain of communication with your audience, and eventually sell them your product. He then talks about Facebook and the importance of your own profile and then your fan page. “If you’ve been using a regular profile or created a group for your business, don’t take it down. Simply leave a link on your old profile or group page that feeds to your new fan page.” Twitter, one of GaryVee’s most powerful brand-building tools. “First, it has incredible endorsement power.” “Second, it’s a press release opportunity, allowing companies and businesses to have a closer relationship with their consumer.” “Third, Twitter is a research and development tool that allows you to crowdsource.” “Fourth it allows even your most mundane questions to become opportunities for conversation.” “Fifth, it’s a great vehicle through which to spread your commerce-driven intentions.” “The best use for Twitter, though, is to lure people to your blog.” GaryVee then shares the simple most powerful, best business tweet of all time. “What can I do for you?” Don’t forget you’re in business to serve your community.

“If your blog is your home, platforms like Twitter and Facebook are your vacation homes. You can’t do long form content on these sites (well, you can, but its not effective and I don’t recommend it)”.

He then talks about video content sites including the power player still today, YouTube. He very rarely uses analytics and trusts his instincts over numbers. Lastly you must differentiate yourself from your peers, and he will explain that in the upcoming chapters.

Chapter 7: Keep It Real…Very Real

               “Your DNA dictates your passion-whatever it is you were born to do; being authentic, and being perceived as such by your audience, relies on your ability to ensure that every decision you make when it comes to your business is rooted being true to yourself.” You should invest in the important stuff and that’s not cameras or microphones, no, that is your content, your passion, your knowledge. “If you want to dominate the social media game, all of your effort has to come from the heart”. Hustle and patience are the next two items of discussion, there’s plenty of other books and videos on hustle, I’ve already reviewed one, “The 10X Rule” and I will review another one soon “Rise and Grind”. Reference those books and articles as that is their main topic. Patience is self-explanatory, but we are often not patient. GaryVee says he gets people saying they haven’t seen any results and they’ve been working on their blog for 6 weeks. I can say from my own personal experience that I’ve been working on this blog for about 5 months and we are finally getting some traction, all things worth doing in life take time to get there.

Chapter 8: Create Community: Digging Your Internet Trench

               Creating community is much more important than the design of your blog. This is done by starting conversation with your audience. “To create an audience for your personal brand you’re going to get out there, shake hands, and join every single online conversation already in play around the world about your topic, Every. Single. One. “At a certain point, your business will start gaining eyeballs and your community focus will change. Whereas at this point you’re initiating contact with anyone who might have an interest in your passion, later you will spend these late-night hours responding to the people who have responded to you. Building and sustaining community is a never-ending part of doing business.” You do this by using all of your tools and platforms and seeking out every mention of your topic and commenting on every single tweet, blog post, forum post etc. that you can find and then do it again and again and again. I can say from experience the little I have done this for blogs and Instagram it has worked. It just takes lots of time and hustle to pull it off in the large scale. You must then capture your audience and I have struggle to do this with my own blog and would love to hear any advice from my viewers. “The day you see that one person is reading or watching or listening to you is a day to celebrate.”

Chapter 9: The Best Marketing Strategy Ever

               Care.

Chapter 10: Make the World Listen

               Here is the step by step guide for the rest of your life to achieve what is described in this book.

  1. Go to GoDaddy.com and try to buy your name in both .com and .tv
  2. Start a WordPress or Tumblr account to host the domain you just bought.
  3. Hire a web designer for your website.
  4. IF you’re filming a video blog, buy the $150 flip cam, something small, light and hopefully HD to film anywhere at any time.
  5. Create a Facebook Fan page
  6. Open a twitter account with your domain name
  7. Open a Tube Mogul if you are doing video. Open a Ping.fm if you are doing a written blog.
  8. Start pumping out content.
  9. Tweet or post your content to distribute to your platforms.
  10. Go to Search. Twitter and start searching terms relevant to your topic, and start following them.
  11. Go to blogsearch.google.com and start leaving comments on topics relevant to your content.
  12. Join as many active Facebook groups relevant to your topic as possible.
  13. Rinse and Repeat.

Do steps 5-8 and 12 over and over as long as your brand exists. “Anything is better than zero” but also “the longer you hold out to monetize your blog, the better.”

Chapter 11: Start Monetizing

               “Here’s a better idea: #1—classy banner ads, which appear at the top or bottom of your site (don’t overdo it!). #2—Go to google.com, search your subject matter, and check every blog and website to see which companies pay for Google AdSense ads to be posted. Cold-call every relevant company that is buying space on Google AdSense—they’re already spending the ad money on the Web, why not spend it on you? You can find a video on this topic on GaryVaynerchuk.com:” Speaking engagements, Affiliate Programs, Retail, Articles, Seminars, Books and TV, Consulting, Advertising redux, are all examples on monetizing your brand and there have been significant improvements and all of these fields, so I would recommend newer information than what is provided here.

Chapter 12: Roll with It

               Be prepared to continue repeating what makes you successful but be ready to adapt to the changing environment considering the great speed at which social media changes nowadays. Put out fires and situations quickly through the use and ability to reach out using social media is very important in retaining your brand equity. Spot latest trends as they begin and hop on the train early to give yourself a big advantage over the slower moving businesses in your sector.

Chapter 13: Legacy is Greater Than Currency

               We are all in the public eye now, we are constantly adding to our footprint on the internet. If things go wrong, there will be no where to hide as your whole brand is available to see. Thinking long term and knowing what you do and say today can affect your future is an important thing to remember in your early years of building your brand. “Legacy is the mortar of successful, lasting brands.

Conclusion: The Time is Now, the Message is Forever

               “true success—financial, personal, and professional—lies above all in loving your family, working hard, and living your passion.”

As always thank you for reading this article, I hope you gained some value information from this review and synopsis of “Crush It”. This book has provoked me to take a hard look at my blog and my personal brand and what I want it to be in the future and I look forward to shaping my brand from what I’ve learned in this book and what I intend to learn from “Crushing It”.

As always let me know what you think!

B^2

Crush It!: Why NOW Is the Time to Cash In on Your Passion

The Next Level

Many want to take their life, finances, current situation to the next level. Some have a vision of what that is, even fewer have a game plan to get themselves there. I will share with you today my vision and how I intend to get there.

So, as we speak I am 22 years old pursuing a bachelor’s in mechanical engineering and engineering management. I have a net worth around $18,000 through mainly my co-op and internship salaries. I will graduate college in May of 2019 and take on the real world.

Vision:

This is always a hard question to articulate and put into words which is why few people get this far. Think about it, when was the last time you sat down and figured out where you want to go in life. Some may have small goals like I want to drive a Ferrari or a Lamborghini but what about the BIG goal.

I would like to first buy my parent’s the lake house of their dreams on table rock lake. My mom and dad have provided for me all their life it is my obligation to give back to them. My dad would like the top of the line jet ski and a nice boat, my mom would be happy with a home that looked like it came out of better homes and gardens, a nice greenhouse and an abundance of grandchildren. My mom is going to have to wait on the later, but my brother may be able to help me out with that one. That is my first and foremost goal.

Second, I would like to give back to the people and organizations that made me who I am today, my wrestling program in high school, my rugby program in both high school and college, and my fraternity to name a few.

Third, is an obvious one but I think it should be said, to provide for those around me. I am going to assume at this stage in my life I have others to take care of other than myself, maybe a girlfriend, or a fiancé or a wife maybe kids the timeline of this one is foggy. My dad made it a goal to give my brother and I everything he ever wanted when he was a kid and to provide more than his parents could for him and I would also like to do the same to my loved ones. My dad did set the bar high on this one so I look forward to the challenge.

Fourth, financial freedom. There is an unbelievable amount of people in the United States that live paycheck to paycheck and I remember my parent’s doing the same at times. I don’t ever want to live a life like that.

Fifth, to help those less fortunate than me, I already practiced this when I was younger and currenly. I am aware I’ve had experiences that many have not or will not be able to have in their lives and I would like to the share that with all those that I can.

So Mr. B^2, how on earth do you plan to do all of this?

That’s a good question isn’t it, when it’s all laid out like that its hard to fathom that kind of success.

First step would be to graduate obviously, I have spent years in education and lots of money has been spent on me to get to where I am so obviously finishing what I started is a good place to begin. I would like to graduate with a 3.25 GPA currently at a 3.16 as of this semester.

Second, I would like to walk out of this university making $80,000 which I believe is a lofty but possible goal and with my skill sets, education and past experience I believe this is within my reach.

Third, using that money, and the money from my investments, and what not buy investment properties and other passive income sources. How many and of what kind I am not sure, but an investment property in my college town would be a good start I feel and from there only grow and expand my horizon as I move and travel. This could also be a side business that I develop to generate more revenue to acquire these properties and make more investments.

Fourth, rinse and repeat over and over and over again.  That in combination with my strong work ethic and developed leadership skills should put me in a position to move up the corporate ladder or start my own business or something of that sort. Not sure where I’m going but I’m going for it all.

With all of that said I would like to attain a net worth north of $3 million before I am 30 years old. I understand that is going to be extremely difficult but nothing of such high aspirations comes easy and I believe what I am doing now is laying a solid foundation for what I plan to do in the future and the fact that I already have the vision and the majority of the game plan is evident that I am already on my way.

As always let me know what you think, even if you think I am blowing smoke up my own ass I’d like to know what you think!

B^2

 

Who I follow on YouTube

YouTube, the video –sharing site that is owned by the titan Google, has stood the test of time as far as far as modern social media is concerned. YouTube is a wonderful place to have a few laughs on, learn new things and watch step by step tutorials for your everyday problems, or listen to your favorite artist and see their newest music video. I will primarily go over the learning/education side of the YouTube.

A few weeks ago, I made an Instagram post about whether you use YouTube for entertainment or education and if that ratio is more to the entertainment side you should reconsider the use of your time. The amount of information I have learned from watching YouTube videos is astounding and here are some channels you should check out that I personally follow.

youtube

For all things entrepreneurship and business related I turn to Patrick Bet-David on the Valuetainment channel. As the name suggests his goal is to provide value to the viewer drawing from his own personal success in entrepreneurship and business. They recently took a break from YouTube for a bit and revamped the objective and mission of the channel and the information he brings to the viewers is incredible. If you are at all interested in entrepreneurship or business I highly recommend checking him out. He provides great content and worksheets to the viewer to aid in self-improvement.

The next channel two channels I follow talk about the stock market mainly. Nate O’Brien is a young investor that brings ambition and passion to his channel as he talks about investments and relates well to my generation and age group. The other channel I follow for stock market education is the Financial Education channel. Jeremy from the Financial Education channel has written two books that I have read and has several programs that educate its users on the stock market, passive income, and options trading among other things. I would highly recommend these two channels if you are interested in stock investments, budgeting, passive income etc.

The last two channels revolve around real estate, motivation, and entrepreneurship. Grant Cardone is a world renown sales expert and has developed a real estate company with over $750 million in assets currently. Meet Kevin is about Kevin a real estate agent in California that provides value to the viewer by revealing the tips and tricks of real estate and exposes lies and clears confusion said by other “experts” in finance and real estate, these include Grant Cardone, Dave Ramsey and several others. These two channels help educate me on real estate and motivate me for any side hustle endeavors I have.

I primarily watch these YouTube videos in binges or if I am seeking information on a subject. Rather than watching tv or Netflix or YouTube for entertainment purposes I watch these education-based channels and learn more to further develop myself. Only problem is there are never enough hours in a day as you can see from the subscription box up above. I’m sure I am missing some great education-based YouTube channels out there so if you have any suggestions on who to follow please let me know!

Internship update

Hope everyone’s spring is going well. This past week I accepted a position at Premier Roofing in Kansas City as a salesman. This is very odd position in comparison to my previous internship/co-op as I worked in engineering disciplines for Caterpillar and Samtec. I am excited for the opportunities that lie ahead. I believe this internship will allow me to continue to expand this blog and any side endeavors I soon pursue. This internship will also set me up for a technical sales position that are popular in my field. The commission-based pay will also cater to my work ethic and determination and I hope I can make the most of the opportunity given to me. I also gained experience as head philanthropy chair when I talked to t-shirt sponsors which I believe will benefit me for this position. I will keep you all updated as things progress my hope is to walk out of this summer with a strong sales position experience and I have enabled my free time to the best of my ability to create another source of income or success. I also hope to invest my earnings to further diversify my portfolio and to set myself up for success during the coming school year and post-graduation.

Please leave a comment below if you have any questions!

Dividend update 3-26-18

I came to you guys almost 3 months ago with an overview of my dividend income and situation. Back then I was bringing in approximately $150 a year in dividends from Robinhood and with all dividends and interest included I was bring in a little over $20 a month. Today this is what we are looking at.

div update table 3-26-18

The above table tracks my dividends from multiple platforms (Robinhood, acorns, and stash) as well as interest I receive from Robinhood. As you can see there is a general trend upward and although there were some bad months (January) I receive upwards of $20 a month in dividends. Here is the table in graph form, the blue represents 2017 and the red represents 2018. As you can see March 2018 has been my best month to date with $31.68, or about a $1 a day.

dividend update 3-26-18

Below is another table tracking my dividend stocks in Robinhood. As you can see I am now making approximately $200 a year in dividends not including stash dividends or Robinhood interest. This equates to approximately 2.5% return on my portfolio in dividends.  I also have small positions in some very high yield dividend stock such as CEFL, CBL, and OHI. I am looking into increasing those positions moving forward and cost averaging down when I can, to increase actual percent yield which is calculated in the table below.

div table 3-26-18

Overall, I am impressed with these results as I have been taking my foot off the gas in terms of investing in dividend stocks. I have been looking more into higher potential returns than higher dividend income recently and we will see how that pays off in the future. Currently my largest position is down big right now (~$750) as that comes up as I expect it too in 2018/2019 and I can funnel more money into my investing accounts I will keep you all updated on my stock portfolio and my dividends.

Please leave a comment below!

B^2

Status Update 3/12/2018

Hey how’s it going everyone hope you all are well.  I just wanted to give a quick update on what is going on with my life right now. If you’ve been keeping up with the biweekly goal analysis you know it’s been a crazy couple week and I’ve been super busy.  I can say nothing has changed on that front, I am in the middle of our big St. Pat’s party week right now, followed by a hard week of school with tests and then spring break. From then on, it’s still going to be a wild ride to the end of the semester. Because of this I’ve been putting the blog and Instagram on the back burner for a little bit. I was consistently working 16-18 hours a day between school, fraternity, philanthropy, rugby, and my personal endeavors and it was slowly killing me. Soon I plan to refocus my Instagram efforts and get the blog some better tools retain my audience (mailing list, email newsletters, more Facebook ads etc.) but I simply do not have the time to make that commitment all the way. On a positive note I have an internship more or less locked down for this upcoming summer its actually a sales position which is very different from what I am use to or expected to do, but the experience and income should be very beneficial. I think the unique schedule I will be working will also help with this blog, and my other endeavors so hopefully that leads to some explosive growth this summer. I was also considering changing the focus of the blog entirely, as it sits now its me sharing my financial journey, but I guess it’s boring right now to be frank. I’m not making many moves right now since I haven’t had any income since August. I am reading books and learning about successful people and how to be successful and am reading a lot of motivational content so maybe that may be a temporary route I go. As I said above its been busy and we are in a holding pattern right now so hold tight while I get my life together.

If you have any suggestions, ideas, content to talk about, or products to aid in some of my problems stated above let me know!

B^2

Blog analysis January- February

As you may know I am extremely data driven. I love numbers and finding trends and all that kind of stuff, that probably why I ended up studying engineering.  Anyway after 2 solid months of putting my heart and soul into this blog or as much of both as I could I wanted to look at what I had and see if I couldn’t find any trends or anything special with it. Hopefully by the end of this I can give other bloggers out there some tips and advice or if you have any please share it with me!

Below is the stats board for January 2018.

January stats

Unfortunately, I didn’t think I could fit everything well in one screen snip, but I had 152 views and 97 visitors. Fairly respectable for a full first month’s effort. At this time, I was experimenting with Facebook advertising as you can see 55 of my views all of which were driven by the Modern Long Term Stock Market investing book drove many of my visitors and views. Instagram contributed 27 visitors and search engines managed 7 visitors. If you turn those all into percentages it would read 56.7% Facebook, 27.8% Instagram, 7.2% search engine. All should be noted that many of the views came within the United States and the runner up was UK with approximately 10% of the total views. About $29 was spent on advertising in January.

Next up we have February 2018. While not completely over we are pretty darn close so we will call it as we see it.

February stats

February boosts 260 views and 177 visitors, a sizeable margin over January. Now with 2 front runners for article views, both Freedom Funnel and Millionaire Booklet were advertised heavily. The runner up 10X Rule didn’t do bad either. Facebook comprised 125 out of 177 referrals, Instagram 35, search engines 7 it looks like. In percentages we have Facebook 70.6%, Instagram 19.8%, and Search engines at 4%. Lets also look at viewership. Majority United States again comprising of 64% of the demographic, and UK in second with 16.5% of the demographic. Advertising costs for January were about $43 maybe slightly less than that.

Digging further into the data we find that both January and February had 8 new blog posts each so that remains a consistent factor. I also cut down the Facebook advertising after mid-February, I was at 150+ visitors around that time as well. The lack of effort in the second half of February killed the growth of this blog. I have mentioned in earlier posts my extra effort required at school around that time prevented some of that growth.

After looking at the above data, I can deduct that advertising has a direct correlation to viewership however I still have not made any income from the blog in terms of referrals to apps, amazon affiliate sales, or any other revenue of that manner. Until I can increase my income organically I will be taking it easy on the advertising costs. I have been putting more emphasis in my Instagram account and hope that will drive future growth. I believe more posts and the catalog of old posts will also increase visitors and viewership. I am currently working on setting up a mailing list to further hit on returning visitors and keep the blog growth steady.

Hopefully this gave you all some insight on what’s going on behind the scenes here at B^2, please let me know if you have any suggestions!

Until next time,

B^2